Mosquito Control Market Faces New Challenge
Now that the buzz surrounding the threat of the West Nile Virus has mostly subsided, manufacturers of mosquito control products—and their customers—are facing new challenges in the form of potentially stiffer regulations surrounding the use of these products. The stricter control measures add to the problem of already tight budgets in most Continue reading→
Kline at HBA 2011: A Close Look at the Personal Care Market
The plain truth is that everyone needs personal care products – and if you want yours to stand out on the shelf, it’s important to stay on top of the market trends and keep designing products that pop. This session will feature a detailed trends and data overview of the personal care market from Continue reading→
Kline at HBA 2011: A Focus on Hair Care
A presentation by Kline’s Kline’s Senior Associate Donna Barson.
This session will take you through the world of hair care and provide valuable tips on marketing at every level. Included will be an overview of the hair care market, for all classes of trade, insights for both launching and expanding brands, and a close look at innovative branding strategies to make your product stand out in the crowded and confusing marketplace. Continue reading→
Kline at HBA 2011: The Changing Face of Beauty Distribution: Virtual Beauty Retail
A presentation by Kline’s Industry Manager Karen Doskow.
Today’s web-savvy shoppers often don’t bother making a trip to a drug or department store when the products they want to buy are just a few clicks away. In this session, a panel of leaders in the world of virtual beauty will discuss Continue reading→
Brightstock Shortage
The dominant trend in the lubricant basestocks industry has been the decline in supply of Group I basestocks due to technical obsolescence as well as over-supply of higher performance Group II and Group III basestocks. Group I basestocks can no longer be used to blend high-performance and mid-tier passenger car motor oils (PCMO) and heavy duty motor oils (HDMO) due to their high sulfur content, high volatility, poor low temperature properties, and low viscosity index. At the same time, the supply of high performance Group II and Group III basestocks has exploded over the last ten years and more new supply is in the pipeline. Continue reading→
Changing Paradigms in Air Care
Over the past 10 years, sales of air care products have grown at a healthy compound average growth rate of 6%. While the popularity of traditional candles has subsided over this period of time, diffusers and room sprays have gained market share. Innovation in candle shapes and forms, as well as in new dispersal systems and multifunctional products has helped drive sales in all air care categories.Continue reading→
Mexico’s Economic Growth Fuels Expansion in Local Biocide Market
Following a year of positive GDP growth, Mexico has seen a favorable expansion in its biocides business. Gaining from increased consumption in key end-use market applications such as paints and coatings, latex emulsions, and cosmetics and toiletries, among others, the biocide market has started recovering after the economic recession and reached nearly 18,000 tonnes in 2010Continue reading→
A Focus on Added Value Helps the U.S. Cosmetics and Toiletries Market Rebound
Rising consumer confidence, aggressive promotional activity, and technological advances have propelled sales of cosmetics and toiletries in the United States by 2.4% to reach $36.5 billion in 2010 at the manufacturers’ level, according to recently released data from Cosmetics & Toiletries USA 2010, a study by worldwide consulting and research firm Kline & Company. After experiencing a 0.8% decline in 2009, the current increase has brought sales to above pre-recession levels.Continue reading→
Exciting new approaches are changing the face of beauty retailing in the United States
Beauty retailers and marketers in the United Statesare stepping up their game to come up with innovative ideas to draw in more consumers. As suggested by the latest research from Kline’s soon to be published report Beauty Retailing USA 2010: Channel Analysis and Opportunities, marketers are increasingly using alternative distribution channels to supplement their traditional core of retailer partners and marketing efforts.Continue reading→
Kline’s Consumer Products Industry Manager meets students to discuss beauty and mass retail
Last night I had the pleasure to meet with a group of soon-to-be graduates of FIT’s (Fashion Institute of Technology) Master’s in Professional Studies, Cosmetics and Fragrance Marketing and Management. Continue reading→