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Category: Beauty and Wellbeing

Why Are Consumers Seriously in Love with Hair Serums?

Why Are Consumers Seriously in Love with Hair Serums?

Last year, hair serums in the treatment category increased in revenue by almost 23% compared to the revenue of styling aid serums, which was up about 13%, according to Kline PRO USA data. This trend continued in 2022 as consumers keep expanding their hair care routine with products inspired by skin care. 

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Home Fragrances Brighten Up Through an Inflationary Environment in 2022

Home Fragrances Brighten Up Through an Inflationary Environment in 2022

The market for home fragrances sustained its momentum in 2021 growing by a whopping 16%. For the first half of 2022, substantial growth continued in the face of inflation, product price increases, and supply chain issues, according to our recently published Home Fragrances: U.S. Market Brief. What is driving growth in this high opportunity market? A

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he emergence of independent stylists as a growth channel has opened the door for untapped revenue potential for salon hair care brands.

Salon Industry Transformation: Rise of Independent Stylists

The emergence of independent stylists as a growth channel has opened the door for untapped revenue potential for salon hair care brands. Globally, the number of hair salons has declined almost 5% from the 2019 levels. While the door count decreased, many of the previously salon-employed stylists decided to venture into opening independent hair-related services—driving

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Beauty Retailers Confront Historic U.S. Inflation

Beauty Retailers Confront Historic U.S. Inflation

With inflation rising 9.1% in June to its highest level in over 40 years, will beauty retail experience even bigger declines in store traffic? Kline’s analysis of U.S. foot traffic from SafeGraph proves that beauty retailers are indeed not immune to the inflationary impacts, as foot traffic was down 18% in May from April and

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DIY Nail Care Outperforms the Professional Segment

DIY Nail Care Outperforms the Professional Segment

Although the U.S. professional nail care market posted an 8.3% gain in 2021 at almost $700 million, market levels are still only three-quarters of the value in 2019. By contrast, in 2021, the at-home nail polishes category was 26% larger compared to 2019. This is also in divergence from other segments of the professional beauty

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A Look at the Biggest Salon News

A Look at the Biggest Salon News

The two key axes of development in the salon hair care market are new product launches and partnerships/mergers and acquisitions—and we have our finger on the pulse of these through our brand-new, always-on Professional Hair Care Intelligence Center. Below, we summarize some recent salon news. 

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