These 3 Indie Beauty Brands Could Be the Next Billion-Dollar Buyouts

These 3 Indie Beauty Brands Could Be the Next Billion-Dollar Buyouts

Kline has identified three indie beauty brands that could be tomorrow’s billion-dollar buyouts — just as we did in past reports where we accurately predicted M&As. 

Glow RecipeIlia Beauty, and Prose have landed squarely on our radar,” says Karen Doskow, Kline’s Director of Consumer Products, “They may be small in terms of sales value, but these brands have totally disrupted the industry.” According to Doskow, indies are currently the most sought-after brands by cosmetics marketers, retailers, and shoppers alike thanks to their compelling ingredient stories, creative consumer engagement, and first-rate digital marketing tactics.  Continue reading

How are Retailers Supporting Black-Owned Beauty?

How are Retailers Supporting Black-Owned Beauty?

More and more retailers are joining the movement to help end racial injustice and discrimination. In June 2020, Sephora became the first major beauty retailer to take Aurora James’ 15% pledge, which calls on retailers to commit to a minimum of 15% of their shelf to Black-owned businesses. Some of the Black-owned brands already carried by Sephora are Fenty Beauty, Pat McGrath Labs, Briogeo, Adwoa Beauty, Golde, KNC Beauty, and Shani Darden Skin Care. The retailer also recently revamped its Accelerate incubator to specifically focus on assisting BIPOC (Black, Indigenous and People of Color) founders. Later in November 2020, Macy’s, Bloomingdale’s, and Bluemercury also came on board to support this initiative.Continue reading