newsletter kline pro september monthly news 2

The Bond-Builder Wars: Who’s Coming for Olaplex’s Crown?

Olaplex may be royalty in the bond-builders market, but that isn’t stopping other companies from trying to claim its throne.

The brand, which introduced the world to bond builders in 2014, is today on the verge of going public, with the initial stock offering projected to potentially raise $1.23 billion. In 2020, Olaplex was the only brand among the top 10 to register an increase — it was up double digits for the year — and had the distinction of being the sole brand to not post a decline. Olaplex was also one of only a handful of companies in 2020 to show increases across every channel.Continue reading

Top Salon Retail Products Revenue in Q1 2021 vs. Q1 2020

The Salon Industry is Celebrating Some Highs After a Year of Lows

There’s a reason for the salon industry to celebrate: Retail product sales were up in the first quarter of 2021.

While it might be tempting to downplay gains following 2020’s pandemic-related lows, it’s important to remember that the majority of Q1 2020 was “normal.” According to Kline PRO USA, salon retail product sales in January and February of 2020 were indexing just slightly ahead of 2019; it was only the latter part of March that affected quarterly results. This year, meanwhile, started off with a bang, as the care categories of conditioners, shampoos, and treatments posted double-digit growth.Continue reading

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U.S. Salon Services Hit a High Mark

Exactly one year from when the professional salon industry hit an all-time low, data from Kline PRO U.S. shows a significant high mark for the industry in the United States. Salon service transactions for March 2021 were the highest since March 2020. Clients are gradually returning to salons, indicating that there is a chance for business to return to pre-pandemic levels. Continue reading

Top Salon Hair Care Trends in Europe

Top Salon Hair Care Trends in Europe

It’s no secret that the salon hair care market suffered gravely due to the coronavirus pandemic. With salons closed for several months, most countries analyzed in our Salon Hair Care Global Series report registered declines. Despite these setbacks, some of the trends that started in previous years, like the move toward sustainability and channel diversification, further accelerated, helping marketers survive the global crisis. Below are some of these trends that took place in Europe: Continue reading

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A Look at Salons’ Youngest Clients

Hair care and styling are not just for adults! Products geared toward children have increased their presence in salons, according to data in Kline PRO, our salon retail products and services database. Before last year’s interruption in salon activity because of COVID closures, salon revenues for children’s hair products were up 11%, and children’s haircuts and styling services increased nearly 16% in 2019 over the previous year.  Continue reading

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Hybrid Professional Hair Products Scale Up

Despite the world slowing down due to the COVID-19 pandemic, hair care consumers are still seeking that always-elusive goal: an easier, no-fuss maintenance routine. In responsemanufacturers have put extra emphasis on this space, recently introducing hybrid products that combine multiple forms or benefits in one product. Continue reading