Synthetic Latex Polymers Market in a Post-COVID World

Synthetic latex polymers are essential components of many consumer and industrial products. These polymers are governed by several different application markets, ranging from paints, adhesives, and construction to tires, leather, and more. The synthetic latex polymers market, as studied by Kline for close to 50 years, broadly depends on a combination of industrial output trends and consumer market trends in each country or region. More specifically, their markets in individual applications depend on end-use industry factors.

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Natural Personal Care and Beauty Acquisitions

Who’s Next: A Look at Natural Personal Care Acquisition Targets (Part One)

With the recent announcement of L’Oreal’s intent to purchase Thayers Natural Remediesplus Shiseido’s and LVMH’s purchases last year of Drunk Elephant and Tatcha, respectivelyit seems that the naturals personal care market has become a hotbed for future acquisition targets. Natural personal care market growth has been on a strong upward trajectory as consumers quickly gravitate to brands with unique product premises and socially responsible messages. Continue reading

Sharp Decline in Fuel Additive Demand Seen for 2020 with Recovery from 2021 Onwards

Demand for fuel additives is dependent upon two factors: fuel demand and fuel additive treat rates. All other things being unchanged, fuel additive demand should grow along with the growth of fuel demand. COVID-19 is expected to drive a sharp decline in fuel demand in 2020, which will be reflected in the fuel additives market.  While fuel demand should recover from 2021 onwards as the global economy recovers, there may be some long-term changes in fuel consumption patterns. For example, growing penetration of electric vehicles will adversely impact the growth of fuel demand in the medium- to long-term, which, in turn, will impact fuel additive demand in the medium- to long-term.  

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Beauty Retailing USA e-commerce

E-Commerce Is More Essential than Ever

Beauty may have been dominated by the omnichannel approach in 2019, but this year, the industry is witnessing one of the strongest shifts to ecommerce ever. The transformation began in March 2020 with the onset of the COVID-19 pandemic, causing the omnichannel approach to lose relevance as many brick-and-mortar retailers across the country were forced to shutter Continue reading

Personalization Trend Enters the Vitamin Market

Personalization Trend Enters the Vitamin Market

American consumers are increasingly using personalized subscription services for clothing, beauty productsand meal kits—plus vitamins and nutritional supplements. In a category worth more than $10 billion—with as much as 75% of the population regularly consuming supplements—the sheer number of available products and brands can be confusing. That’s why personalization makes sense, as it helps consumers navigate a somewhat perplexing category.   Continue reading

Interest in DIY Boosts Sales for the U.S. Consumer Pesticides and Fertilizers Market

When consumers encountered problems with rodents or insects in their homes and gardens in the past, their first thought was to contact the local pest controller or garden service. But over time, with greater retail product availability, consumers have made the switch to conducting treatments at home by themselves. This allows for quicker, easier treatments and, most importantly, greater savings for consumers who don’t have to worry about labor costs. In 2019, sales for consumer pesticides and fertilizers were estimated at almost USD 6 billion, an increase of nearly a billion dollars in three years, as reported in Kline’s Consumer Pesticides and Fertilizers Market: U.S. Market Analysis and Opportunities.

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The best case scenario for the professional nail care market is a forecast CAGR of 3.9% through 2025.

Getting the Professional Nail Care Industry Back on Track

Unlike other professional beauty segments, the professional nail care market may still see a spike in sales thanks to nail polishes and care categories, which consumers turn to for a treat and/or to maintain or establish a part of their routine they can still control. Our recently published Professional Nail Care: Post-COVID Forecast report forecasts a CAGR of 3.9%  through 2025 in the best-case scenario compared to the previously projected CAGR of 3.0% through 2023. Gels, the leading category, is expected to be the best-performing category with a CAGR higher than the market average in all three scenario forecasts. Nail polishes, the worst-performing category pre-COVID-19, is expected to emerge as the second best-performing category even in the worst-case scenario.Continue reading