At-Home Facial Devices thumbnail

At-Home Beauty Devices

 

Base Year: 2023
Published: July 2024
Regional Coverage: China, Europe, United States

Over the last few years, the beauty devices market has seen an influx of new brands, which are becoming highly dynamic and competitive, particularly in the United States, China, and Europe, where innovation is flourishing. This market is driven by consumer demand for effective solutions to various skin concerns, with LED light therapy devices gaining particular popularity for addressing issues such as
firming lines and wrinkles.

Scope

  • Covers non-invasive forms of at-home skin care that mimic results that were once only achieved in doctors’ offices, salons, and spas
  • Scopes power-operated devices only
  • Includes facial devices sold to consumers through all distribution channels, such as direct sales, mass, prestige, and professional outlets
  • Excludes devices such as hair appliances and waxing equipment; devices and appliances used by physicians and aestheticians in professional outlets; and hair regrowth devices

Table of Contents

Market Summary

For each of the markets covered, the following information is provided:

  • Market size and growth (2022 and 2023)
  • Key trends and developments
  • Sales breakdown (2022 and 2023) by:
    • — Leading brands
    • — Skin care concern (listed in Table 1)
    • — Technology (listed in Table 2)
  • Technology landscape
  • Competitive landscape with brand snapshots of the leading and/or fast-growing marketers that includes marketing activities, brand performance, and more
  • Outlook to 2028

Database

Kline + Company’s interactive database will provide:

  • Market size and growth
  • Market breakdown (2022 and 2023) by:
    • — Brand
    • — Company
    • — Skin care concern (listed in Table 1)
    • — Technology (listed in Table 2)
  • Outlook to 2028
TABLE 1:  SKIN CARE CONCERNS
Firming lines/Wrinkles
Cleansing/Exfoliation
Multi-benefits
Acne
Hyperpigmentation

 

TABLE 2: TECHNOLOGY
LED
Sonic/Microcurrent
EMS
Multi-technology
Microdermabrasion
Laser

Key Benefits

This analysis provides an accurate picture of the market size, segmentation, and performance of the beauty devices market, along with information on the leading and fast-growing brands in the market.

  • Identify where innovation is needed or where new product opportunities lie
  • Assess areas of growth based on the at-home regimens being adopted by consumers
  • Discover the emerging fast growers, as well as market leaders

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