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Laundry Chemical Products USA: Market Analysis and Opportunities

Base Year: 2017
Published September 2018
Forecasts to 2022
Regional Coverage: United States

A comprehensive analysis of the laundry chemicals market, focusing on key changes, challenges, and business opportunities.

This Report Helps Subscribers Address the Following

    • Complete analysis of this $1 billion market by end-use segment, product category, supplier and channels of distribution
    • The current and future outlook for key sectors, including commercial laundries and major and minor on-premises laundries (OPLs)
    • The penetration of textile rental and its future outlook in key market sectors, as well as consolidation into shared and central facilities in the hospital sector and other segments
    • The impact of environmental sustainability and the role of green cleaning products and alternative processes
    • The role of machinery, including washer/extractors and continuous batch washers (CBWs) or tunnels, as well as dispensing equipment
    • Understanding end users perspectives on emerging trends such as Internet of Things (IoT), shifts in channels of distribution where laundry chemicals are purchased, and fabric/linen trends

Now featuring an interactive online database with the ability to export sales data for all product classes, categories, suppliers, and end-use segments.

Report Contents


  • Scope
  • Geographic regions
  • Sources and methods
  • Assumptions and remarks

Executive Summary

  • Industry overview
  • Market size and segmentation
  • Analysis of consumption by:
    • End-use segments (see Table 1)
    • Product categories (see Table 2)
    • Suppliers (see Table 3)
  • Trends and opportunities
  • Relationship to other cleaning segments
  • Competitive landscape
  • Channels of distribution
  • Private-label activity
  • Methods of cleaning
  • Critical buying factors
  • Emerging trends (IoT, sustainability, green cleaning)
  • Laundry benchmarks by end-use segment such as spending by product category, cost per pound of laundry, types of laundry done, etc.)
  • Outlook and appraisal

End-Use Segment Profiles
Pertinent information and insightful analysis for each of the 8 major end-use segments listed in Table 1. The following information is provided:

  • Introduction
  • Structure of the industry
  • Methods of cleaning
  • Critical buying factors
  • Overall market in 2016 and 2017 with comparison to 2011
  • Products
  • Distribution channels
  • Suppliers
  • Outlook and assessments

Product Category Profiles
General information on 7 major laundry chemical product categories listed in Table 2, supplements detailed information found on each category in the end-use segment profiles. The following information is provided:

  • Total consumption
  • Total consumption by end use
  • Suppliers

Supplier Profiles
Brief profiles of over 40 suppliers of laundry chemical products. Profiles includes descriptions of companies businesses, location, products, and sales. Brief profiles of over 40 suppliers of laundry chemical products shown in Table 3. Profiles include overview of business, location, products, and sales.

* Subject to charter subscriber input

Table 1: End-use Segments
Commercial laundries
Lodging establishments
Extended care (includes nursing homes,
assisted living facilities, and independent
living facilities)
Prisons and jails
Shirt laundries
Major on-premise laundries
Small on-premise laundries
Table 2: Product Categories
Scent enhancers
Table 3: Suppliers
A.L.C.O. Soap and Supply Company Ecolab
Alco Chemical Energy Mizer
American Paper & Twine Company Gurtler
Amfree, Inc. Henkel
Anderson Chemical Hillyard
Arrow Paper Corporation Intercon Chemical
Athea Laboratories Melaleuca
Avmor Myers Supply
Auto-Chlor Noble Chemical
Betco Corporation Norchem
Bob Barker Company Procter & Gamble Professional
Butler Chemicals Pariser Industries
Christeyns PDQ Manufacturing
Church & Dwight Perkins (Gordon Food Service)
Clean Innovations PortionPac Chemical
CP Industries Rayco, Inc.
Diamond Chemical Spartan Chemical
Diversey Sunburst Chemicals
Diversified Chemical Products UNX Incorporated
E.J. Thomas Company Washing Systems, Inc. (WSI)
EBP Supply Solutions Zep

Scope & Benefits

This is Kline’s 2nd edition of the U.S. away-from-home laundry cleaning chemicals market. This comprehensive report provides a complete quantitative and qualitative analysis of this $1 billion market. Based on over 500 structured surveys of end users of laundry chemicals, the study provides a complete analysis and insights on this important market. The scope of the study is the United States only, based on a statistically-significant platform of structured interviews with commercial, industrial, and institutional end users. The base year for the data in the study is 2017, and the study presents forecasts from 2017 to 2022.


Key Benefits The report provides comprehensive data and analysis to help subscribers to understand market dynamics, identify opportunities and threats, and ultimately improve long-term competitive position. Written for a diverse audience, the report can be utilized extensively by product and market managers, strategic planners, and executives in a range of companies. The suppliers section profiles approximately 50 competitors in this diverse and variegated business. Profiles for larger suppliers also provide estimates of sales, in total and by end use. These profiles also help the reader to conduct segmentation analysis and are useful for strategic planning and acquisition analysis. Specifically, the report addresses the following:

  • An analysis of the nuances that differentiate the three core sectors of the business—commercial laundry, major and minor OPL
  • Analysis of products and systems, including detergents, sour, softener, destainer, and other categories
  • A detailed analysis and market segmentation of key supplier types, including full-line branded suppliers, professional businesses of household suppliers, private labelers, and local and regional competitors
  • A detailed analysis of marketing channels, including detailed quantitative analysis and a qualitative appraisal of traditional and emerging intermediaries and also the role of private label
  • An examination of key benchmarks for end users including amount of laundry done, types of laundry done, cost per pound of laundry, types of machines used, and textile rental trends
  • Understand costs for end users including chemicals, labor, linen replacement, utilities, and water
  • An examination of critical success factors and key buying factors and shifts in distribution channel preferences among end users
  • Market assessment within the broader context of the global market for I&I cleaning and maintenance products

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