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Personal Care Ingredients: Emollients Market Analysis

Base Year: 2019
Published: 2020
Regional Coverage: Europe, United States, China, India, Japan, Southeast Asia, Brazil, Rest of World

Emollients are among the three biggest ingredient groups used in the personal care industry, driven by hair care and skin care applications. They are also the most resilient ingredients mainly used in skin care and oral care and should be least impacted by the COVID-19 pandemic.


For each region, at the level of a single ingredient, the study provides:

  • Product overview by emollient category and ingredient
  • Market size and overview by application and nature of ingredient (synthetic vs. natural)
  • Supplier sales by ingredient type, application, and region


  • Average market pricing
  • Consumer perceptions
  • Forecast consumption of ingredients within a five-year timeframe

Forecasts through 2023

Table of Contents


Database provides information on emollient ingredients group level across all ingredients and allows users to fully customize their view.
Data available include the following:

  • Consumption by application and region
  • Supplier sales by region
  • Average market pricing by region
  • Historical and forecast consumption (2014-2023)

Concise report

Report includes information on:

  • Ingredients pricing
  • Market sizing
  • Market drivers and restraints including trends
  • Appraisal and outlook

Report is designed to qualitatively explain market dynamics shown in the database

COVID-19 add-on report

Subsequently published in April 2020, this report analyzes the impact of the sanitary crisis on the personal care industry and ingredients suppliers.


Emollient Ingredients Covered​​
Ingredient Groups​ Ingredient Examples​
Mineral oils​ Petrolatum
Emollient esters Isopropyl myristate, Isopropyl palmitate, Caprylic/capric tri-glyceride, Octyl Palmitate, Octyl dodecyl myristate, Pentaerythrityl tetraisostearate​​
​Natural oils​ Shea butter, Jojoba oil, Castor oil, Lanolin/derivatives, Avocado oil, Grapeseed oil
​​​​Humectants​​​ Gluconic acid, Sodium PCA, Lactic Acid, Glycolic acid, Glycerin, Sorbitol, Urea, Butylene glycol, Salicylic acid​​

Report Benefits

Personal Care Ingredients: Emollients Market Analysis - is a practical tool designed for marketing, business, and product managers to help them:

  • Empower sales, marketing, and strategic management personnel to utilize the most current personal care ingredient data
  • Learn key product usage patterns for each specific market segment.
  • Understand the competitive landscape and market share situation at the level of the ingredient for each region

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