JOIN OUR TEAM
Valued at approximately $2.5 billion at the retail sales level, the market for at-home beauty devices in the United States and China performed better in 2020 compared to 2019 despite the coronavirus pandemic. The combined markets experienced a slightly stronger growth at 12.2% in 2020 compared to 11.9% in 2019. Both these markets had similarities in terms of key
The at-home beauty devices market in Europe experiences solid growth of about 13% in 2016, with a plethora of opportunities to explore. The market is dominated by three-leading skin care concerns—hair removal, anti-aging, and cleansing—accounting for 75% of the total market sales in 2016. However, hair regrowth is the fastest-growing segment as U.S. marketers emphasize
The marriage of technology and beauty in Asia continues to experience healthy growth despite the overall beauty industry’s slowdown in the region during 2015. More informed beauty device purchasing decisions by consumers, thanks to a great number of online device reviews and education from marketers, helps strengthen trust in the market. Meanwhile, an avalanche of
Ultra-specialized and hair regrowth devices entering the European market in 2015, supported by new apps that educate consumers on product usage, propel the perennially vibrant at-home beauty devices market by 18%, finds the recently published European volume from Kline’s Beauty Devices: Global Market Analysis and Opportunities report series. Growth is strongest in Eastern Europe and
CEW’s Product Demonstration, an annual event where beauty’s best showcase their finest creations, took place last week at the Metropolitan Pavilion in New York. Over 800 exciting new products were presented across several product categories, ranging from skin care to hair appliances, which appeared for the first time ever at the event. Kline was excited
Over the past few years, the beauty devices market in the United States has made some bold moves. Since 2010, when we first started covering this market, its size has almost doubled! Today, beauty devices is the fastest growing beauty and personal care market and continuously surprises us with its high-speed developments and vibrant opportunities.
Last week, I had the pleasure of speaking at the CEW West Coast event, which is centered around one of my favorite topics—beauty devices. The event was well-attended by 250+ members and held at the very elegant and welcoming Shutters hotel in Santa Monica, CA. I kicked off the meeting by sharing some of the
