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Tag: beauty and personal care research

Kline’s Top 10 Beauty Content of 2022

The beauty industry had another banner year in 2022. The professional beauty sector saw a rise in demand as consumers turned to professionals for their expertise more frequently. Foot traffic rebounded both in stores and salons, while brands increasingly accelerated omnichannel adoption. TikTok was increasingly adopted as a core marketing tactic, creating a path to

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Beauty & Personal Care Segment

Beauty & Personal Care: Top 10 Picks for 2021

Despite having taken some hard hits during the COVID-19 pandemic, the Beauty & Personal Care segment continues to not only thrive but remains one of the fastest-growing consumer markets. Increases are being fueled not only by young consumers entering the market but by the aging population, with both ends of the spectrum equally as focused on taking care of themselves and looking their best. The gradual consumer shift toward

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Best of 2014 from Kline's Beauty and Personal Care Research

Best of 2014 from Kline’s Beauty and Personal Care Research

The beginning of the year is a great opportunity to reflect and learn from the developments of the prior year and leap into the next one armed with a clearer, fresher, and well-thought-out plan. At Kline, we have closed another successful year full of exciting insights into the beauty and personal care industry, which have

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