Beauty Megatrends

Megatrends Predicted to Rule the Beauty Industry in 2019

The dynamic beauty industry continues to increase, powered by new trends and product concepts, rising independent brands, and continuous investments to create the next big thing. As we’re gearing up to kick off the 44th edition of our annual Cosmetics & Toiletries USA report, we take note of the most talked-about trends started in 2018 and set to shape the face of beauty in 2019 and beyond.

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Cosmetics & Toiletries USA

The U.S. Cosmetics and Toiletries Industry Continues its Growth Trajectory

Governed by rapid changes and constant newness, the U.S. cosmetics and toiletries market is picking up the pace in 2017, growing by almost 1% faster than in 2016. New trends and exciting product launches are in, while consolidations in the industry continue, with several key shifts among the top players. As our annual flagship report – Cosmetics & Toiletries USA is now in publication with most of the chapters already being available, Naira Aslanian, the report’s project manager, answers questions on key discoveries. Continue reading