Changing consumer automotive lubricant quality levels in North American market present opportunities as well as challenges

Growing environmental concerns and tightening fuel efficiency norms, as well as lubricant product innovations, are bringing changes to the North American consumer automotive lubricants market. While it has remained flat in the last five years, the market is now experiencing a fast change in the quality levels of lubricants. The consumption of synthetic and semi-synthetic products, particularly in the United States and Canada, is growing, resulting in extended average drain intervals for passenger vehicle lubricants. Continue reading