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Tag: freestanding stores or vertically-integrated retailers

Erasing the Blind Spot of Specialty Retailing

Erasing the Blind Spot of Specialty Retailing

The boutique retailer channel, also called freestanding stores or vertically-integrated retailers, has been one of the hottest channels in the beauty industry for more than a decade, but it is also one of the least tracked in terms of data coverage. Leveraging Kline’s long history of successfully monitoring the specialty stores channel through its Beauty

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