Love it or hate it, genetics determine your natural hair. Still, some people want to switch up what nature gave them, and changing the texture is one way to do that.
In the ’80s, perms were popular, but they fell out of favor due to damage caused by the chemical procedure used to break hair bonds and change their structure. Perming even became a health concern for both consumers and stylists. Moreover, clients did not want to be locked into a particular look and wanted the flexibility to have curly hair one day and straight hair next day. Continue reading