U.S. and U.K. Professional Nail Care Markets

United States Outperformed United Kingdom in the Professional Nail Care Market

COVID-19 pandemic measures massively disrupted the ability of U.S. and U.K. nail salons to perform services, but new research by Kline finds that the United Kingdom took a much bigger hit. 

According to Kline, the United Kingdom experienced a decline of 60% in 2020, while the United States decreased by 30%. From March to May, both markets faced lockdowns; however, subsequent lockdowns were imposed in the United Kingdom throughout the rest of the year, and this is the primary factor for the U.K.’s dismal market performance. Continue reading

Professional Nail Care

Nail Enhancements Run the Show Globally

Driven by the solid performance of the nail enhancements category, the professional nail care market continues to gain traction, with 2018 being the best-performing one in the past five years. Other factors contributing to its 8% growth in 2018 include increased emphasis on education and training, new and innovative products, digitalization, and beauty salons expanding their service menus.Continue reading

Professional Nail Care

Artful Manicures and Natural Nail Polish Formulae are Indispensable in 2016

Another exciting year is predicted for the global professional nail care market, which continues to offer seasonal color collections, new textures, and more natural formulations, all delivered through creative marketing campaigns. While 2015 was all about the revolutionary long-wear nail polishes, which contributed to a significant portion of this market’s sales, 2016 brings innovation to the next level.

Mirroring the booming natural trend in the personal care and hair care markets, professional nail care marketers are now turning their attention towards improving product formulations to make them vegan, as well as free of parabens, formaldehyde, DBP, and toluene. Marketers are increasingly focused on being able to integrate “3-Free,” “5-Free,” and “7-Free” claims into their marketing campaigns.Continue reading