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Taking measures to reach new skin care consumers and devotees, professional skin care marketers are pushing beyond their traditional selling environments and product offerings more than ever. From the emergence of new outlets to express services, these initiatives helped sales for these brands around the globe rise 5% to reach nearly $8 billion in 2019.
I did not really know what to expect from Cosmoprof Asia. I was invited there as a speaker to talk about two out of many beauty market segments that Kline analyzes: natural personal care and professional nail care. During my two-day visit to the show, I came to realize that it differed in many ways
Acquisition activity has greatly altered the landscape of the global professional beauty industry in the past few years. L’Oréal is now the clear leader and only major player to have a leadership role in all three sectors of professional beauty: hair care, skin care, and nail care. The company has long held the #1 spot
