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Tag: profitability of allergy brands

Allergy Relief Products

Flonase Allergy Relief Drives the OTC Allergy Market

The U.S. OTC allergy relief market has seen a period of rapid growth over the past five years, and 2015 was no exception. GlaxoSmithKline’s Rx-to-OTC switch brand Flonase Allergy Relief entered the market in February 2015 and made a huge impact on the OTC market by adding previous prescription users to the category. The OTC

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