Professional Skin Care Market

Digital Sales and the Professional Skin Care Market: A Double-edged Sword

As we move further away from the recession that resulted in sweeping changes in consumers’ spending habits, the professional skin care industry shows signs of recovery with an estimated 5% increase in overall sales in 2014. Dispensing physicians continue to be the primary source of growth for the industry. The channel is expected to post another strong year of growth this year as companies and consumers spend more on marketing and products, respectively.

Spas are recovering, as more and more consumers return to these venues to spend on skin care treatments and their favorite products. Spa sales are also showing healthy gains, and the number of day spas has increased by up to 15%, as several of the small, independent outlets that had gone out of business return or are replaced by new entrants.Continue reading