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As the beauty and nonprescription drug markets evolve, new and innovative devices offer competition to traditional and well-established brands. Historically, when consumers desired treatment for minor pain or allergies, conventional wisdom had them buying OTC medications to help their symptoms subside. While oral analgesics and oral and nasal allergy remedies continue to be large consumer
Chronic pain continues to be an area consumers seek to treat with a variety of methods including prescription drugs, OTC medications, topical rubs, and pain management devices. The increasing U.S. aging population will continue to generate the demand for pain relief products. Seniors increasingly seek to mitigate pain associated with old age and sedentary lifestyles,
While pain management devices are not something brand new on the market—for example, transcutaneous electrical nerve stimulation (TENS) technology has existed for over 50 years—the market is witnessing a revolution thanks to the introduction of products like IcyHot SmartRelief TENS Therapy by the French player Sanofi, which has made pain management products more accessible and
