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Topic: Professional Beauty

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Salon Customer Insights provides the professional hair care industry a first even look into how customers shop services and products within independent hair salons in the US. Leverage this new solution to track basic dynamics such as buy rates and % shopper buying, along with more advanced analysis such as cross purchase behaviors and basket trends.

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Salon Purchase Patterns in the United States

Salon Purchase Patterns in the United States   Highlights Report   Traditionally, U.S. salons purchased their supplies directly from manufacturers, distributors, and wholesalers. However, the landscape has evolved, offering various avenues for obtaining professional hair care products. Notably, our recent survey—conducted with hundreds of salon owners, managers, and stylists responsible for purchasing decisions—reveals a notable

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Beauty and Wellbeing Trends: 2024 and Beyond

Beauty and Wellbeing Trends: 2024 and Beyond   Highlights Report   What does the future hold for the beauty and wellbeing industry? In this highlights report, Kline’s experts unveil four hot trends that are set to make waves in 2024 and beyond, with a particular emphasis on the professional beauty sector. Take a sneak peek

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Changing Paradigms in the Asian Market for Professional Beauty

China and Japan are the cornerstone markets for professional beauty in Asia. Professional hair, skin, and nail products—which were traditionally found in salons, beauty institutes, and aesthetic physicians’ offices in China—have successfully found new avenues in brick-and-mortar stores, e-commerce outlets, and live streaming platforms, such as Douyin. This shift is not as strong as that in Japan, where the market is much more conservative, and brands are cautious about expanding beyond professional channels.

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