Miticides and Nematicides Require Specialized Expertise for Marketers
Understanding the evolving needs of growers in implementing nematicide and miticide programs has become increasingly complex for U.S. marketers in recent years. Key changes have occurred in these two segments of the pesticides market, which account for about $500 million in annual sales at the manufacturers’ level, according to analysts at Kline & Company, a worldwide research and consulting firm.