Over the past three years, the industrial surfactants market has faced some changes, with increased interest in biodegradable solutions and challenges regarding cost and regulatory requirements. 

The global economic crisis has significantly affected industries such as construction, paints & coatings, paper, and textiles. Construction, a vital economic sector, has seen reduced demand across various regions, including China and Europe. The downturn has had repercussions, felt across related industries such as paints & coatings, which also serve the automotive sector. 

Supply chain disruptions, worsened by geopolitical tensions, have further complicated the situation. The U.S. tariff with China and Europe, among other regions, has impacted cost and created uncertainties, challenging businesses to maintain stability. 

The dynamics of the global industrial surfactants market present both opportunities and challenges. Mature markets of the United States and Europe provide limited growth, while emerging regions such as India, Southeast Asia, and the Middle East offer promising development prospects due to increased investments in key industries.  

In the industrial surfactant industry, substitution options are limited, but regulatory changes emphasizing biodegradability are driving innovation. Companies are focusing on environmentally friendly products to meet these demands, potentially reshaping industry standards. 

The new edition of our Industrial Surfactants study will enable subscribers to understand the industry’s current state; identify trends, opportunities, and drivers across various applications; and respond to key topics in the industry, such as the following: 

• Are biodegradable surfactants gaining traction in the market despite cost challenges?  

• Have regulations tightened to limit the use of synthetic surfactants, especially in industries such as construction and paints & coatings, crop protection, and food & beverages? 

• Has the use of biosurfactants increased due to organic and sustainable practices, especially in crop protection? Have consumer preferences for fewer additives influenced surfactant demand in this sector, as well as in food & beverage applications? 

• Has demand rebounded through 2025, especially in the lubricant, metalworking fluids, and oilfield sectors, despite economic challenges? 

• How is the shift from plastic to paper packaging affecting demand, and what impact does the decline in printed paper have? 

• Which surfactants benefit from the rising demand for technical solutions, such as in textiles and paints & coatings?  

• How is the increased scrutiny of the environmental impact of various industries driving demand for natural-based or naturally derived surfactants? 

Kline + Company’s Industrial Surfactants 2025: Global Market Analysis and Opportunities provides key insights of 30+ surfactants used in industrial applications.

Whether you are involved in various product categories or you are a niche player, a new entrant, or a distributor, the study will help you understand market demand, pricing, and the supplier landscape. The databases and reports will help you identify trends, drivers, and opportunities, as well as spot regions with higher growth potential, thereby supporting your business decisions and sales and marketing strategies. Contact us to learn more.