Our Tools Are Your Keys to Success
Brand Vitality
Measures the strength of tracked brands over time through our proprietary scoring system, leveraging extensive data on sales, consumer purchasing intent, social media trends, new product activity, and more.
Brand Explorer
Reveal the key factors that are driving brands’ overall attractiveness in the market, including originality, awareness, innovation, and sentiment, among others. Access brand snapshots to understand the current success factors and ongoing activities of winning brands.
Trend Updates
Measure current trends with high accuracy and gain valuable perspectives into their implications with expert analysis. We connect the dots between millions of data points, including social signals, traffic, and search, and augment it with over 65 years of industry expertise to uncover deeper insights beyond the surface.