Our Tools Are Your Keys to Success
In-Depth Beauty
Coverage
Explore hundreds of beauty and wellbeing trends and their impact on consumer choices and behaviors with our simple scoring system, developed by our experts. Understand how widely and strongly each trend resonates across key categories in the United States, including hair care, skin care, makeup, bath & body, fragrances, and wellness.
Bottom-Up Trend
Detection
Discover trends that are rising to the top organically, free from imposed preconceptions. This method provides the truest possible view of what is gaining traction, allowing you to keep your finger on the pulse of the beauty and wellbeing industry.
Rich Data + Industry
Expertise
Measure current trends with high accuracy and gain valuable perspectives into their implications with expert analysis. We connect the dots between millions of data points, including social signals, traffic, and search, and augment it with over 65 years of industry expertise to uncover deeper insights beyond the surface.
Explore Key Insights
Top Trends to Watch in Beauty and Wellbeing for 2025 and Beyond
The beauty industry has always been driven by the quest for youthful vitality, but 2025 is redefining this pursuit. In this report, Kline’s experts delve into four key trends—Longevity, Exosomes, Scalp Detox, and Next-Gen Sun Care—that are set to shape the beauty industry in the coming years.
Connect with us
Reach out to our industry experts to explore solutions tailored to your unique business needs
