Independent hair salons are a key distribution channel for professional hair care brands, representing nearly one-third of their retail sales in the United States.
However, despite this critical role, the channel has historically lacked comprehensive market measurement, leaving brands with limited insights into their performance.
Kline PRO fills this gap by offering the industry’s only point-of-sales database, tracking both salon services and retail product sales.
With Kline PRO, brands gain actionable insights to optimize strategies and drive success in independent salons.
Key Features
Our data teams meticulously clean, code, and categorize millions of service and retail product transactions into syndicated hierarchies, allowing users to quickly view and analyze the most relevant information sets.
With over a
1,000
master brands tracked, viewable to the SKU level,
Kline PRO enables competitive tracking and the ability to understand which portions of a product portfolio are delivering change
It collects transaction level data from a panel of more than
3,000
salons across the United States and Canada enabling robust projections to total market, by region, and salon types.
Updated every quarter, it features allowing brand marketers,
3+ years of historical data, allowing brand marketers, insights managers, and category teams to stay up to date on salon market developments.
Point-of-Sale Database for Salon Retail Products and Services
Access an on-demand point-of-sale database providing the most up-to-date market measurement data for independent hair salons. Tens of millions of service transactions and products from over 1,000 brands.
Salon Distribution Benchmarking Dashboard
Knowing your products shelf presence and shelf positioning vs competition is crucial to winning. Monitor the breadth and depth of distribution, sales rates, indexing to on shelf competition for total market and key salon types.
Salon
Customer Insight Dashboard
Understand shifts in client interactions within salons to better align retail assortment with current service trends and spending patterns. Uncover customer buy rates, trip frequency repeat rates, and basket dynamics.
Analytical
Support
Dive deeper into the data with bespoke analysis tailored to your unique needs. Our team leverages the raw data sets to build new distribution strategies, performance by salon clusters, price sensitivity outputs, and assortment strategies.
Explore Key Insights
Meet the team
Get in touch to discuss your unique business needs
