Private-Label Beauty Products USA

Is Private-Label Beauty a Threat to Established Marketers?

With the continuous shift in consumer preferences, marketers and retailers are challenged to stay relevant in the beauty and personal care space. In recent years, an exciting development has been making inroads across all beauty channels: private-label beauty.

The private-label beauty segment has been advancing rapidly, as an increasing number of retailers such as QVC, Saks Off 5th, and Dollar General have entered this lucrative space. According to our recently published Cosmetics & Toiletries USA report, in 2018, private label climbs to the top 10 position in the beauty market in terms of annual sales, competing with giants such as Procter & Gamble and Johnson & Johnson. Moreover, these products advance almost 10% in 2018.Continue reading

The cosmetics & toiletries market in the United States

First Findings from the Cosmetics & Toiletries USA Report

As we are in the process of conducting the research for our soon-to-be-published flagship Cosmetics & Toiletries USA report, we’re sharing a few insights that came to light so far in an interview with the report’s research team.

What continuing trends are we noticing this year?

Some of the major trends that continue to impact the beauty market are clean and sustainable beauty. The ingredient of the year is cannabis, which grows more popular with increased legalization in the United States. Meanwhile, investments, mergers, and acquisitions continue into 2018 and beyond as companies look to take advantage of new, trendy indie brands in the marketplace.Continue reading