Beauty Retailing USA e-commerce

E-Commerce Is More Essential than Ever

Beauty may have been dominated by the omnichannel approach in 2019, but this year, the industry is witnessing one of the strongest shifts to ecommerce ever. The transformation began in March 2020 with the onset of the COVID-19 pandemic, causing the omnichannel approach to lose relevance as many brick-and-mortar retailers across the country were forced to shutter Continue reading

The best case scenario for the professional nail care market is a forecast CAGR of 3.9% through 2025.

Getting the Professional Nail Care Industry Back on Track

Unlike other professional beauty segments, the professional nail care market may still see a spike in sales thanks to nail polishes and care categories, which consumers turn to for a treat and/or to maintain or establish a part of their routine they can still control. Our recently published Professional Nail Care: Post-COVID Forecast report forecasts a CAGR of 3.9%  through 2025 in the best-case scenario compared to the previously projected CAGR of 3.0% through 2023. Gels, the leading category, is expected to be the best-performing category with a CAGR higher than the market average in all three scenario forecasts. Nail polishes, the worst-performing category pre-COVID-19, is expected to emerge as the second best-performing category even in the worst-case scenario.Continue reading