The passenger car lubricant market is undergoing seismic shifts, with electrification, changing viscosity preferences, and an evolving sales channel mix redefining the competitive landscape. Traditional outlets are no longer the only growth avenue—online marketplaces, private labels, and new distributor strategies are reshaping demand patterns worldwide.
In this webinar, based on our Evolving Passenger Car Lubricant Markets – Channels and Route-to-Market study, we explore:
- Channel Transformation – How online platforms, independent vs. branded workshops, and distributor consolidation are reshaping lubricant sales.
- Electrification & Lubricant Demand – The impact of EV adoption on lubricant consumption and future demand shifts.
- Changing Consumer Behavior – How vehicle age trends, DIY revival, and preference for high-performance oils influence buying decisions.
- Competitive Dynamics – Who the market leaders are (overall and by channels).
- Growth Opportunities – Where the biggest opportunities lie across retail and installed channels in the United States, China, India, Europe, and beyond.
