In this new episode, Kline’s experts—Karen Doskow, Director of Consumer Products, and Laura Mahecha, Industry Manager of Healthcare—talk about the various facets of wellness, drawing upon insights from our collection of wellness reports. Continue reading
Author Archives: Marcela Chifu, Marketing Manager
Head-to-Toe Wellness: Top 10 Best Research Resources
The wellness space has emerged in an exciting way, penetrating new market segments such as beauty, healthcare, and food & nutrition. Nowadays, wellness products can span the gamut from personal cleansing products, hand soaps, aromatherapy, and home fragrances to nutritional supplements, sleep aids, probiotics, and CBD. Our published studies in wellness show that all of these segments are seeing notable increases, ranging from 3% to an impressive 220% in 2020. As wellness is redefining these segments with new product positionings, we’ve compiled a list of our top 10 most valuable resources in this space:
[PODCAST] Home Fragrance Sales Soar as Candles Become an Escape from Pandemic Times
In this insightful podcast, Kline’s experts in the home fragrance industry discuss arising opportunities in the home fragrance market and the impact of COVID- 19 on sales. Here are seven key takeaways from their talk: Continue reading
European Salons Reopen, But What’s Next?
As salons in most European countries reopen in May (in Russia, they began reopening as early as April 20), all stakeholders of the industry are counting losses and looking ahead. This year is the most challenging in particular for salons, as their closures for one to two months and restricted operations have greatly impacted revenues.
The Future of Naturals at Vivaness 2020
Naturals are here to stay and have penetrated all categories, showing dynamic growth even in the previously underserved ones, including oral care, deodorants, and feminine care products. The revelations were made last week when Kline’s Naira Aslanian took to the floor with a fascinating presentation, “The Future of the Natural Beauty Market,” at the Vivaness International Trade Fair for Naturals and Organic Personal Care products in Nuremberg, Germany.
[UPCOMING WEBINARS] Winning in the Salon Industry with Data-Led Decisions
Salons are the leading outlet when it comes to selling professional salon products. However, the brands that are gaining are not the perennial leaders. Based on just-published data from our revolutionary Kline PRO service, these practical webinars will show how to leverage the power of data to accelerate growth in the salon space.Continue reading
[WEBINAR] The Changing Face of Beauty Devices
The global beauty devices market continues to grow, however there has been a shift in the regions propelling growth — from the United States and Europe in the initial years of industry development to Asia in recent years. Attend this upcoming webinar on September 11 at 10 AM EST to see how individual country markets are performing and what factors are driving industry growth.Continue reading
Kline’s Presentations at Cosmoprof North America
Are you going to Cosmoprof North America? Stop by our booth (#34027) in the Trends Corner as we have some special surprises for you! Don’t miss the chance to give our products a test run, as well as to pick up exclusive educational materials! And there’s more…you can also enter our contest for a chance to win a free beauty report of your choice. View floor plan»
Hear from our team of experts and other industry thought leaders on current and demanding topics. Register here to attend our insightful presentations on Monday, July 29 at the Mandalay Convention Center in Las Vegas. Continue reading
Live Webinar – How Successful Beauty Retailers Win Customers in Asia
The beauty specialty stores channel is on the rise in China and Japan, fueled by technology and personalization. In China, sales of beauty products in the direct sales and specialty stores channels are up 23%, while in Japan, boutique retailers’ sales alone grow at 8% in 2018. Join our live webinar on Thursday, June 20, at 11 AM EST to learn what makes these markets tick and what stands behind their dynamic growth.Continue reading
Live Webinar – On a High: Natural and Cannabis Beauty Products
No longer a niche segment, natural personal care products continue to increase their share in the overall beauty landscape. Cannabis-infused beauty products are also on the rise, with marketers rapidly incorporating cannabis into their product offerings. We will tackle these trending topics in a complimentary webinar taking place on March 13 at 10:00 AM EST. Continue reading