Professional Hair Care Intelligence Center
Our Professional Hair Care Intelligence Center is your one-stop, always-on resource for authoritative and on-trend data and insights on the professional hair care industry. Powered by digital technology, it combines our unrivaled industry expertise on the professional hair care sector with highly curated, externally sourced content to provide you with essential knowledge in one place.
This new digital platform gathers, processes, and understands large volumes of data relating to the salon industry on an ongoing basis. It will help you:
- Discover the latest trends and innovations
- Identify emerging categories and brands
- Learn about the latest product launches organized bycountry, category, and claim
- Understand the competitive landscape by continuously monitoring activities of key and up-and-coming players
Customizable and scalable – can include unique or specified data sources
Content of the Platform
Provides an overview of purchased content, allows direct access to it, and provides the “front page news” section.
New Products Tracker
Monitors and analyzes launches of new professional hair care products.
Near real-time newsfeed on the most important information on professional hair care products and the salon industry.