Professional Hair Care Intelligence Center
Our Professional Hair Care Intelligence Center is your one-stop, always-on resource for authoritative and on-trend data and insights on the professional hair care industry. Powered by digital technology, it combines our unrivaled industry expertise on the professional hair care sector with highly curated, externally sourced content to provide you with essential knowledge in one place.
This new digital platform gathers, processes, and understands large volumes of data relating to the salon industry on an ongoing basis. It will help you:
- Discover the latest trends and innovations
- Identify emerging categories and brands
- Learn about the latest product launches organized bycountry, category, and claim
- Understand the competitive landscape by continuously monitoring activities of key and up-and-coming players
Customizable and scalable – can include unique or specified data sources
Content of the Platform
Provides an overview of purchased content with direct access to it as well as trending industry news selection.
New Products Tracker
Monitors and analyzes launches of new professional hair care products by category, geography, and brand.
Features the most important information on product, consumer, and salon service trends.