How Are Consumer Behaviors Shaping the Market of HI&I Cleaning Ingredients?

September 17, 2024

Supply chain disruptions and high inflation have changed the habits of consumers when it comes to laundry, dish, and hard surface cleaning. Which trends, regulations, and consumer behaviors have the most significant impact on the market? Join our industry experts as they discuss the global household, industrial, and institutional (HI&I) cleaning application ingredients market, as well as deep dive into three key markets: Europethe United States, and China.

Spotlighting the findings from our Ingredients for Household and Professional Cleaning Application study, this webinar helps you answer key questions, such as the following:
  • How do consumer preferences boost new trends across categories?
  • How did destocking affect ingredient demand in each HI&I sector?
  • How will the shifts in consumer cleaning habits reshape the market in the near future?
  • How are regulations and sustainability trends shaping the trajectory of various ingredients?

Speakers

Carlos Ruiz

Project Manager

Carlos Galán

Project Lead

Elodie Alves

Senior Analyst

Carol Du

Consultant