Synthetic Lubricants, a Double-edged Sword Altering the Landscape of the North American Market
The North American lubricants market encompasses a wide range of oils and fluids used in the consumer automotive, commercial automotive, and industrial market segments. The United States dominates the region by a large stretch, distantly followed by Canada, accounting for 9% of the lubricant sales volume and Mexico with an 8% share.
This is second only to the Asia-Pacific market, which is moving towards synthetics and other low viscosity grade lubricants as the vehicle parc expansion in the region creates such demand. Passenger car motor oil (PCMO) is the leading product category in North America, accounting for over 25% of the total lubricants market. Process oil and heavy-duty motor oil (HDMO) follow with 17% and 16% shares, respectively, in 2014. Recommendations from original equipment manufacturers (OEMs) and consumers extending oil drain intervals enable a greater use of synthetics.Continue reading
Innovation in Action: CEW Honors Top Beauty Launches
Innovation is the single biggest driver in the mature $64 billion U.S. beauty market. Consumers crave newness and, more than ever, demand value-added products that are not only “new and improved,” but truly deliver results. On May 15, 2015, CEW hosted its 21st Annual 2015 Insiders’ Choice Beauty Awards to recognize some of the industry’s most innovative beauty launches from 2014. In this blog post, we’ll take a look at a few award winners that had a positive impact on the beauty market.Continue reading
Biological Nematicides Settling in the Global Specialty Pesticides Market
The emergence of field crops as a fast-growing segment with biological nematicides as the quickest growing control method is the overriding trend from 2009 to the present. Since 2009, the market has grown nearly 20%, with most of the growth in field crops and biological products occurring in the United States, according to the recently published Nematicide Market: Global Market Analysis and Opportunities report from global market research and management consulting firm Kline.Continue reading
Granny Trend and Co-washing are More than Just Buzzwords
Kline PRO Validates Latest Hair Trends with Transactional Data from a Panel of Independent Salons
The “granny trend” of women of all ages coloring their hair shades of silver and gray is more than a media craze. According to Kline PRO, hair colorant sales within the brights and silver shade groups are up 46% and 14%, respectively, in 2014.
“It’s exciting to see current market trends reflected in our data,” remarks Paula Gottdiner, Kline’s manager of the program. “We’ve been busy building our panel and are currently reporting on about 1,000 independent salons and 8,500 chain salons. We are planning to double the number of independent salons by the end of 2015, with our eventual goal being 3,000 independent salons and a panel that is representative of the total U.S. professional salon industry.”Continue reading
Untapped Potential and New Horizons for Beauty Marketers
Whether it is a new challenge or an emerging trend, the beauty horizon in the South Korean, the Middle Eastern, and Islamic markets looks promising, with attractive and flourishing opportunities for its players. In today’s post, we’re going to reveal some exciting findings from our ongoing research in these regions, along with a few up-and-coming trends and insights.Continue reading
Another Prosperous Year for the Nonprescription Drugs Industry
Recently released data from our Nonprescription Drugs USA study shows that the U.S. nonprescription drugs industry posted moderate growth in 2014, recording revenue growth for the sixth consecutive year. Estimated at $24+ billion at the manufacturers’ level, the market climbs by 1.4% from 2013 to 2014. Out of the seven product classes we track, five posted growth, with upper respiratory, digestive products, and feminine products moving at a faster pace.
Among the key factors supporting the market’s growth are the sales and shares increases from select switch brands, such as Pfizer’s Nexium 24HR, which drove solid growth in the digestive products category, as well as the launch of Sanofi’s Nasacort 24HR, which generated healthy gains in the allergy category.Continue reading
Beauty Retailing Keeps the Market Alive with Alternate Channels and New Chains
The retail landscape for personal care products in the United States is constantly evolving with many consumers no longer finding themselves tied to one particular channel. This puts pressure on retailers to create a fun, seamless shopping experience whether a consumer is purchasing in a store, online, or using a smartphone or tablet. In today’s post, Donna Barson, Kline’s Senior Associate for Consumer Products Practice, reveals some of the newest and hottest trends from the U.S. beauty retailing scene.Continue reading
Regional Gaps in Global White Oil Demand
White oils are highly refined mineral oils that are colorless, tasteless, odorless, and can be used in a variety of applications. Key applications for white oils include adhesives, agriculture sprays, animal feed, fertilizers, food, pharmaceuticals, cosmetics, plastics, textiles, and other minor applications. The global white oils market is estimated to be 1.5 million tons as of 2014. Asia represents over 60% of the global consumption, driven by growth in China, India, South Korea, and Taiwan. North America trails as the second largest market, and Europe is the third. In total, these three major markets consume roughly 95% of the global demand.
The global white oils market growth is directly related to the regional economic growth. As a result, the white oils market will witness moderate growth. Slower growth in western economies, coupled with the migration of manufacturing to Asia, is expected to drive the consumption of white oils in Asia at a higher rate than Europe and North America.Continue reading
Personal Care Ingredients Mix to Delight Consumers’ Senses at this Year’s in-cosmetics
The world’s leading personal care ingredients tradeshow, in-cosmetics, held this year in sunny Barcelona, has once again brought together an immense
number of ingredient suppliers and marketing specialists to showcase the novelties offered by their businesses.
While some novel ingredients were introduced at the show, this year is rather signified by new end product concepts and formulations with the existing ingredients. Textures, softness, smoothness, comfort, and consumer needs were touted by many marketers and the word “sensory” permeated a variety of marketing campaigns.Continue reading
Kline’s April Index of Base Stock Production and Re-refining Cash Margins Reflects Relatively Profitable Conditions for Refiners
In January 2014, Kline & Company, a worldwide consulting and research firm serving the needs of organizations in the lubricants and base stocks industry, introduced its monthly Base Stock Margin Index, a characterization of recent cash margin contributions in the U.S. base oil market over the past 24 months.
The Index estimates cash margin contributions associated with U.S. Group II base stock production. It simulates EBITDA before the deduction of corporate SG&A expenses for typical VGO-based virgin base stock plants and RFO-based re-refineries. Continue reading
