The away-from-home cleaning wipes market registered healthy gains driven by the unprecedented sales of hard surface disinfectant and sanitizing wipes in 2021. While almost half of the I&I professionals we surveyed stated that the impact of COVID-19 on businesses was rather neutral, more than 75% of them noted dynamic changes in cleaning procedures. Here are four of the most important ones:
Cleaning in the away-from-home environment takes place two or three times more frequently now than in the pre-COVID era, according to our latest survey with over 600 industrial and institutional end users. A majority of 56% of respondents see increased cleaning frequency as the new standard and expect it to continue for the foreseeable future.
The pandemic accelerated key market trends in the industrial and institutional cleaning industry over the past two years, causing dynamic changes and driving growth. Today, these trends continue strong.
Discover how purchase channels for I&I cleaning products have changed since the onset of COVID-19, according to a report from our KlinePULSE Industrial & Institutional Cleaning Industry Trends: Annual Service.
After experiencing some strong gains and simultaneous declines in 2020 as a result of business closures, the I&I cleaning market is on the rebound in Germany.
The first nationwide measures in response to COVID-19, implemented on March 22, 2020, reduced the consumption of various cleaning products in many end-use segments through 2020 and even into 2021, leading to declines in sales of laundry products, dishwashing chemicals, and some floor and specialty surface cleaning products. But despite the drastic protocols – which included partial lockdowns; closings of foodservice, recreational facilities, and educational institutions; and suspension of non-emergency visits to healthcare facilities, all as there was a rapid shift to work-from-home situations for many employees – the German market experienced strong surges in sales of other products like hand care and surface disinfectants, driven by increased cleaning frequency and a focus on killing germs. Continue reading
Growing awareness about the crucial and potentially life-saving importance of cleanliness and the professional cleaning industry was fueled by the COVID-19 pandemic, with related hygiene and safety protocols put into effect throughout most of 2021. Looking back on the powerful concepts that defined the industry during the year, we found that cleaning for health rather than appearance, the increased frequency of cleaning, and a focus on hand hygiene were at the top of the list in terms of priorities.
Demand for cleaning wipes is increasing as the COVID-19 pandemic continues and a new variant of the virus penetrates the United States.
“With the increased cleaning frequency across the board at industrial and institutional facilities, disposable wipes have proven to not only be an effective tool for cleaning professionals, but a convenient one,” says Laura Mahecha, Industry Manager of I&I Cleaning at Kline & Company. “We have also seen increased usage of wipes at public-facing facilities, such as retailers, where consumers use wipes to clean shopping cart handles; restaurants, where patrons clean tabletops before use; and schools, where students wipe their desks. Wipes help reassure consumers that facilities are clean and allow them to be active participants in keeping facilities clean.”
Seemingly overnight, the pandemic forced the professional cleaning industry to jump from “normal” clean to COVID clean, where hygiene and safety were of critical importance. As a result, several cutting-edge cleaning trends such as “smart” sensors and robots (think R2D2 with a mop) began to rise in popularity. Continue reading
Despite a reduction in the number of U.S. restaurants that are operational, with estimates as high as 10% having closed permanently due to the COVID-19 pandemic, the future of professional foodservice cleaning products is bright. With K-12 schools, colleges and universities, hotels, office buildings, and recreational venues gradually reopening, we expect increased usage of categories that were depressed during the height of the pandemic. Results from our structured survey of nearly 800 professional end users show that the tried-and-true features ― effectiveness, employee safety, cost, and convenience ― remain paramount.
The majority of industrial and institutional facilities are expecting an upturn now that COVID-19 is under control in the United States, according to a recently released, structured survey by Kline.
Nearly 83% of respondents foresee a return to pre-pandemic business operations by the second half of this year or the first part of 2022, largely due to a drop in coronavirus cases, wide distribution of the vaccine, and lifting of lockdowns; some 45% had said that COVID-19 had a negative impact on their business overall. A total of 750 I&I facilities were polled. Continue reading