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Faced with the ever-increasing consumer demand for engaging experiences, the beauty retailing landscape is forced to undergo revolutionary changes. Retailers and beauty brands are adapting to these changes by offering new compelling shopping experiences and utilizing technology online and offline. The most dramatic beauty sales growth comes from the direct sales channel, up over 13%,
The Fashion Institute of Technology in New York City has long been an incubator shaping minds whose ideas influence the beauty industry. As part of the Industry Advisory board for the Cosmetics and Fragrance Marketing and Management Program, we had the privilege of attending the annual Capstone Research Presentation. The final project was “The Future
The rapidly changing beauty retail environment is the result of big changes in consumer purchasing behavior. Millennials as a group have helped transform the retail space, in the same way they continue to transform the world, via technology. This group turns to their mobile devices to help run their lives from hailing an Uber, to
Questions and Answers: Our soon to be released Cosmetics & Toiletries USA and Beauty Retailing USA reports are full of insights and relevant data that takes an in-depth look at the dynamics of the ever-changing market and how products are sold. The comprehensive analysis offered in our Cosmetics & Toiletries USA report encompasses six product
Earlier this month, we attended the sixth anniversary of the MakeUp in NewYork show, an event that brings together professionals involved in the booming and ever-changing makeup sector. Combining an extensive exhibitor display and insightful conference program, with nearly 3,000 people attending over two days, the event didn’t disappoint. In case you missed it, here
The recently published inaugural edition of Beauty Retailing USA: Alternate Channel Monitor covering the period from January 2014 to June 2014 finds that consumer purchasing from social media is finally becoming more of a reality. This use of beacon technology is increasing in specialty stores, and lipsticks are selling nearly as much as skin care
The beauty retailing landscape is constantly in flux and has changed dramatically in the 50+ years that Kline has been tracking the market. The consumer’s path to purchase is not always clear as offline and online shopping are more intertwined than ever before. Brands that were previously exclusive to the professional channel are now using retail
The world of beauty moves fast. A short decade ago, mass outlets and department stores were practically the only places U.S. consumers shopped at for beauty products. The Internet was in its infancy and touted by many in the cosmetics and fragrance industry as being “negligible” or “insignificant” since the play and scent factors were
The direct sales channel for cosmetics and toiletries has posted a compound annual growth rate (CAGR) of almost 6% over the last five years, considerably above the average all-channel growth rate, according to Kline’s latest Beauty Retailing USA report. Driving this growth is e-commerce, which has exploded with over 25% annual growth over the past five
Despite the generally challenging economic climate, the U.K. professional beauty market remains among the fastest paced across all European countries. Today’s cautious, more enlightened, and empowered British consumer is demanding more affordable products and better in-store services to complement their beauty regimes and not tax their budgets. Taking the biggest cut, the hair-care segment continues
