newsletter kline pro september monthly news 2

The Bond-Builder Wars: Who’s Coming for Olaplex’s Crown?

Olaplex may be royalty in the bond-builders market, but that isn’t stopping other companies from trying to claim its throne.

The brand, which introduced the world to bond builders in 2014, is today on the verge of going public, with the initial stock offering projected to potentially raise $1.23 billion. In 2020, Olaplex was the only brand among the top 10 to register an increase — it was up double digits for the year — and had the distinction of being the sole brand to not post a decline. Olaplex was also one of only a handful of companies in 2020 to show increases across every channel.Continue reading

U.K. Salon Hair Care Brands

U.K. Salon Hair Care Brands Follow the Retailing Route

Retail has become a serious consideration for many professional hair care brands looking to build awareness and increase sales. While some salon hair care players are still deciding whether to follow this new path or remain loyal to the salon distribution model, others have already turned it into success stories. As we’ve just published the United Kingdom volume of our Professional Hair Care Retailing: Channel Analysis and Opportunities report, take a closer look into this new trend with some key learnings:Continue reading