The GelBottle has been making waves with its international expansion. The U.K.-based brand started off as a gel polish company and now offers nail enhancements within the same label. It has also expanded its business with its sister company, Peacci, offering only nail polishes. For additional brand insights, follow our Professional Nail Care: Global Market Analysis and Opportunities report.
While 2017 was a revolutionary year in the comeback of dipping powders and the introduction of a new form of sculpting gels packaged in tubes, 2018 seems to be rather quiet in terms of innovation. Some marketers are waiting to capitalize on their profits with their newly introduced product lines across these two product forms, while others are still evaluating their success.
The dipping powder trend picked up toward the end of 2016 and continues to be a mainstay in 2018, with most established and smaller brands now including it in their portfolio. Continue reading
Given the maturity of the cosmetics industry, it’s challenging to find a segment that shows double-digit growth these days. A true gem was uncovered in Kline’s first edition of Professional Nail Care: Global Market Brief – a market estimated at nearly $1 billion in 2012 and posting a robust growth of over 25%, where developed markets, such as the United States, the United Kingdom, and Germany, highly contributed to driving this growth. Even more interesting is the recession-proof nature of this market.
Where did such explosive growth come from? How did it happen? The key factors fueling market gains are fashion trends and consumers’ need to indulge in an affordable luxury.Continue reading