Canada has become an important market to watch in the professional beauty space, despite its small size. The country has become increasingly populated by fast-growing indie brands trending in the United States, but a number of new Canadian-born entrants are also making moves. With the ever-changing competitive landscape, this market will be vital to brands and marketers seeking to establish themselves as leaders in both the salon hair care and professional skin care markets in Canada. Continue reading
Early Insights from 10+ Countries Researched
The salon hair care market has taken a hard hit throughout the COVID-19 pandemic. Impacted by temporary closures in many countries, salons needed to find new ways to survive the crisis. Which countries were most affected by the pandemic, and what has shifted?
The salon hair care market has been greatly impacted by salon closures as well as various restrictions put in place across the world due to COVID-19, but some important trends are continuing and even picking up strength.Continue reading
Among the major shifts occurring in the salon industry are stylists moving from salons to independent businesses. The recently published Independent Stylist Study covering the United States, the United Kingdom, France, Russia, and Brazil reveals the key reasons independent hair stylists could become the turning point for the professional hair care industry. Here’s a rundown: Continue reading
As salons in most European countries reopen in May (in Russia, they began reopening as early as April 20), all stakeholders of the industry are counting losses and looking ahead. This year is the most challenging in particular for salons, as their closures for one to two months and restricted operations have greatly impacted revenues.
As 2018 closes, we are looking back at the salon hair care market’s performance wondering what changes the year has brought to the industry and where did the market land in comparison to its historical performance. Between 2017 and 2018, the salon hair care industry grew at a steady pace of around 3%, although the category and country market performance varied. For example, while the U.S. market shows some slowdown compared to previous years, the Chinese market blossoms, driven by the development of e-commerce. In light of the recent changes on the global landscape, some of the key questions salon hair care players should be asking themselves include:Continue reading