India: A Hot Spot for International Marketers

Posted on July 4, 2019July 4, 2019 by Shivani Singh, Project Lead

We were recently invited to present on the latest developments taking place in the professional beauty sector at the second edition of Cosmoprof India in Mumbai. It was an amazing experience to see how the event expanded from its premier edition in 2018—not only in terms of space and time but also in the form of exhibitors and attendees.

What caught our eye in particular was the wide presence of international exhibitors who gathered from 23 countries, according to organizers. Coming mostly from Europe and Asia, these marketers were looking to form alliances with Indian distributors and expand their global presence by entering the Indian beauty market. Among these are Eldan Cosmetics, Mediterranea Cosmetics, Italcosmetici, LookX International, Sifarma, and Yuya in Europe and Doosun Cosmetics, Beyond Cosmetics, Misocos, Natural Korea, and S.C. Artistry Company Limited in Asia.Continue reading→

Solid and Polished – the Auspicious Landscape of the Professional Nail Care Market

Posted on May 8, 2014January 18, 2019 by Kline Team

Given the maturity of the cosmetics industry, it’s challenging to find a segment that shows double-digit growth these days. A true gem was uncovered in Kline’s first edition of Professional Nail Care: Global Market Brief – a market estimated at nearly $1 billion in 2012 and posting a robust growth of over 25%, where developed markets, such as the United States, the United Kingdom, and Germany, highly contributed to driving this growth. Even more interesting is the recession-proof nature of this market.

Where did such explosive growth come from? How did it happen? The key factors fueling market gains are fashion trends and consumers’ need to indulge in an affordable luxury.Continue reading→

Spring 2014: Whimsy and Elegance are in the Air

Posted on April 17, 2014January 18, 2019 by Kline Team

The change of season is always a good opportunity to welcome new trends. This spring, we see a dichotomy of products, largely skewing toward either a playful, fun side or an elegant, sophisticated one.

In makeup, many spring collections turn to fun pastel and bright shades. Cover Girl introduces its Pastelicious collection, which features new pops of powder blue, green, and pink for spring. In nail salons, manicure shades turn to ice blue and bursts of yellow. In lip balms, EOS offers a limited-edition two pack of its Strawberry Sorbet and Passion Fruit Smooth Sphere lip balms, touted as “the perfect springtime gift.” For a fresh, simple look, shimmery nudes are featured in foundations and powders from multiple brands including Bobbi Brown and Maybelline. MAC’s website features “Altogether Peachy,” an online palette of fresh peaches in creamy, gleaming fan-favorite formulas for the lips and face.
Continue reading→

COSMOPROF 2014 – A New World of Beauty

Posted on April 9, 2014January 15, 2019 by Kline Team

Cosmoprof Worldwide Bologna has always been the perfect stage for the latest trends and the most innovative products of the beauty universe, being a reference point for professionals and specialists of the sector.

This year, the show brought together about 2,000 exhibitors and more than 200,000 visitors around the world. Over 90,000 square meters of exhibition space were dedicated to the various sectors of the beauty industry, including perfumery, natural cosmetics, packaging and contract manufacturing, beauty salons and spas, hair, nails.Continue reading→

Everything that Glitters is Glam: A Review of the ISSE Long Beach Show

Posted on February 5, 2014December 18, 2018 by Kline Team

As expected, the ISSE show did not disappoint this year with a theme of glitz, glamour, glitter, and hair extensions. Similar to years past, bare-chested men were in booths attracting customers, nails were glammed out, and practically every booth seemed to have someone asking the very important question, “Do you do hair extensions?” Walk off competitions were very hot this year, brandishing new colors and hairstyle trends particularly in the extension category, while also adding glitter makeup to glam up the models.Continue reading→

Eccentricity, Ethnicity, and Electricity Drive the U.K. Professional Beauty Market

Posted on May 22, 2013December 19, 2018 by Kline Team

Despite the generally challenging economic climate, the U.K. professional beauty market remains among the fastest paced across all European countries. Today’s cautious, more enlightened, and empowered British consumer is demanding more affordable products and better in-store services to complement their beauty regimes and not tax their budgets.

Taking the biggest cut, the hair-care segment continues to keep ahead of the United Kingdom’s professional beauty market with a 65% total market share, generating £370 million (USD 560 million) in sales at the retail level in 2012. However, consumer visits to hair salons continue to decrease, particularly in the lower-end segment.Continue reading→

Nut Oils, Vitamin C, and More at Top European Professional Beauty Trade Shows

Posted on March 26, 2013January 13, 2019 by Kline Team

March was a busy period for the professional beauty industry, with two of the largest professional beauty trade shows happening this month: Cosmoprof Bologna and Beauty/Top Hair International Dusseldorf.

Cosmoprof Bologna continues to be a major industry crossroad. Among the trends that caught our attention were product lines with vitamin C, such as Skeyndor’s Power C skin care line, as well as several new launches of BB creams from Algotherm, Levissime, and SKIN79.Continue reading→

Outstanding Nails – New Explosion on the Pro Scene

Posted on October 16, 2012December 19, 2018 by Kline Team

Global sales of nail care products have outpaced other beauty care segments for the past few years. Contrary to the performance of professional care segments such as skin and hair care, salon nail care brands are estimated to post double-digit growth in 2012 according to Kline’s preliminary findings and are forecast to grow further in the next five years although at a less aggressive rate, despite posting sturdy yet relatively sleepy growth rates in matured markets in 2011.Continue reading→

Tough As Nails – Polishing Off Another High Growth Year

Posted on February 23, 2012December 19, 2018 by Kline Team

It was another tremendous year for nail polishes, with category sales up as much as 60% in select channels in 2011. Nail polish proved yet again to be the fastest growing category in the U.S. beauty industry for the third year in a row, and was the only category to register overall sales gains in the high double-digit range. Professional brands like Essie, OPI, and Sinful have gained significant distribution in the mass-market following their recent acquisitions by L’Oréal, Coty, and Revlon, respectively, helping to boost category sales. Continue reading→

Impressions from International Salon and Spa Expo (ISSE)

Posted on February 1, 2012January 15, 2019 by Carrie Mellage, Vice President

Long Beach, CA, January 28-30, 2012
The vibe at ISSE was decidedly sex, candy, and rock-and-roll. At least half of the exhibitors boasted a hot pink and black palette. Sugar-inspired concoctions were everywhere—as were bare-chested men, hair and feather extensions, and bling. The floor teemed with stylists that donned apparel, accessories, and hair reminiscent of 1980’s punk. Michael O’Rourke and countless other stylists plucked passersby from the crowd to give them instant (and occasionally unexpected) makeovers, with Michael’s new “Rock Your Hair” collection. The booth for Moroccan Oil was huge, vibrant, and lined with hundreds of stylists patiently waiting to purchase product, illustrating this “one-hit wonder’s” staying power.Continue reading→