Two-Wheeler Lubricant Brand Awareness

Two-Wheeler Lubricant Brand Awareness High in Southeast Asian Countries

In Southeast Asia, quality, recommendation from a mechanic, and trust in a brand are cited as the most important reasons for frequently using a two-wheeler lubricant brand, according to Kline’s recently published report Two-wheeler Lubricant Brands and Consumer Insights. The report covers responses from more than 2,000 respondents in China, India, Indonesia, Thailand, Vietnam, Malaysia, and the Philippines. To learn about key insights from this unique report REGISTER for Kline’s webinar, happening on September 6, 2018.

In most of the countries studied, motorcycles were found to be the most popular two-wheeler type among the two-wheeler owners surveyed. Vehicles with an engine capacity of up to 250cc are more popular in these countries, as the majority use their two-wheeler as a means of daily transportation. Other uses of two-wheelers include home delivery of food, bike taxis, excursions, and motor sports.Continue reading

Percentage of female riders in the two-wheeler market is increasing

Commercial Usage, Female Riders, and Rural Markets Support Strong Growth for the MCO Market through 2022

The global two-wheeler population is estimated to increase at a CAGR of over 5% through 2022, with the highest growth coming from Asia-Pacific. Consequently, the total demand for motorcycle oils (MCO) is forecast to grow strong at a CAGR of 3.5% during the same period. Three-fourths of the total MCO demand comes from Asia-Pacific, where four countries—India, China, Indonesia, and Thailand—combined account for more than half of the total MCO demand globally,Continue reading