Cosmetics & Toiletries USA

Natural cosmetics conference: information and networking in pleasant atmosphere

The second natural cosmetics conference was held in Nuremberg on 22 and 23 September 2009 in the Congress Center CCN Ost. The program was wide-ranging, with 13 presentations and three panel discussions attended by 120 participants, who learned about new market developments, trends, the results of market research and basic issues like brand management, design and labels.

On the morning of the second day in particular, the conference emphasized the international dimension. Hana Hrstková from Kline Market Research, dealt with the natural cosmetics markets in Europe and the USA. As on the previous day in the panel discussion on labels and certification, she stressed the desirability of uniform standards and stopping the flood of logos. In 2008 in particular, various interest groups have formed in the USA and have presented their standards: NPA (Natural Products Association), OASIS (Organic and Sustainable Industry Standards) and Whole Foods, that has developed its own standard. The USA is still out in front as the biggest single market for natural cosmetics and body care, followed by Germany, Great Britain and France.

You can view some other highlights in the video below:

Click here to view this video.

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