Professional Skin Care

How Is Professional Skin Care Shaping Key Markets?

The professional skin care market continues to witness a healthy growth of more than 7% in 2019 across key markets such as China, Europe, India, and the United States, according to our soon-to-be-published Professional Skin Care Global Series report. China continues to be the largest market; however, developing markets such as India register the strongest growth of more than 12% in 2019. This solid increase is driven by various factors including rising incomes, an emerging middle class, a growing millennial population, and increasing awareness of skin health.

The European market is estimated to see mild growth in 2019, driven by a positive performance across all channels of distribution. France, the United Kingdom, and Germany continue to be the largest countries, accounting for over half of total European sales in 2019. Local brands such as Clarins, Babor, and Dermalogica dominate in their local countries—France, Germany, and the United Kingdom, respectively—making it difficult for other brands to compete.

Despite increased competition outside of the professional channel from digitally native and luxe marketers alike, the professional skin care market in the United States is not slowing down any time soon. Fueled by the rise in foot traffic to professional doors and the creative retailing efforts by brands like SkinCeuticals, the market is expected to record another year of record growth. In the spa channel, options are expanding to include an emergence of CBD-infused brands, while Massage Envy focuses on becoming a skin care destination. In the physician-dispensed channel, more millennials turn to treatments like Botox for “preventative self-care.”

Medical care providers continue to be the most dynamic channel across the key markets covered in our study; however, its overall growth has slowed down in markets such as China due to stringent government regulations, which are limiting private physicians from dispensing skin care products. As a result, beauty institutes benefit by expanding offerings to include non-surgical medical beauty products/treatment to attract consumers. Beauty institutes and salons continues to be the largest channel in most of the regions, including Europe, China, and India. Marketers across the globe are increasing their focus on offering their products through the retail channel, especially e-commerce platforms.

To learn more about the professional skin care market in Europe, China, India, or the United States, please refer to our annual Professional Skin Care Global Series report covering all consumable topical skin care products sold through and used in professional channels of distribution. This series is comprised of individual market reports and an online database featuring total industry size and growth, brand sales by country, and channel sales.

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