About a decade ago, Staples started carrying select cleaning products in its stores to help offset declining sales and low margins on some office supplies being sold. These products were largely targeted at small- to mid-sized commercial end users in office and professional settings, such as office managers. Therefore, the product mix was mainly surface wipes and restroom cleaning products. Continue reading
Results from Kline’s large-scale survey of professional cleaning end users conducted with nearly 1,100 respondents indicate that green/sustainable cleaning products are important and valued among these customers.
- 69% of those surveyed perceive green cleaning products to be equally or more effective than traditional cleaning chemicals.
- 48% of the sample are willing to pay up to 20% more for green cleaning products, compared to traditional cleaning chemicals.
- There appears to be more willingness to pay a premium for sustainable cleaning products among education, government, foodservice, and hospitality end users.
- 59% rely on third-party green certifications on product packaging or websites to identify green cleaning products, while significantly less importance is placed on brand name, images, advertising, or promotions.
The market for sustainable or “green” cleaning products among commercial end users has been growing, and increased regulations by states are expected to continue to drive interest and sales of these products. Sustainable cleaning includes professional cleaning products made with renewable, biodegradable ingredients that are not tested on animals, do not contain harmful ingredients, and are sold in recyclable packaging. These products often carry certifications from third parties that validate these claims. Continue reading
As the coronavirus continues to spread across the world, the U.S. jan/san market may see an uptick in sales. This sector is made up of companies that specialize in infection prevention with disinfectants, sanitizers, hard-surface cleaners, and hand soaps and hand sanitizers that are crucial to preventing the spread of germs and maintaining clean facilities. Companies such as Ecolab, Clorox Professional, and Microban are offering guidance to their end-use customers on infection prevention and disinfecting. 3M and GOJO are trying to keep up with demand for their face masks and hand sanitizers, respectively. Continue reading
The overall professional janitorial and housekeeping market is growing slowly but steadily and, in general, tracks the slow increase in the U.S. population. Each end-user segment has its own growth dynamics based on how its number of guests, students, residents, patients, or visitors are changing. Continue reading
We are pleased to announce that we’re starting research for our largest market study in the industrial and institutional cleaning products industry – Janitorial and Housekeeping Cleaning Products USA. This study incorporates detailed, structured research with over 1,000 end-use decision makers at building service contractors and in healthcare, hospitality, foodservice, education, government, commercial office buildings, industrial, retail, and transportation industries. Continue reading
Key market trends including control of foodborne illness, food safety, and strict regulations for sanitation are all drivers propelling growth of foodservice cleaning products in western Europe. Regulations increase cleaning frequency for end users but also encourage manufacturers to develop new products that protect human health and the environment. Food safety and prevention of foodborne illness are concerns for all end users but particularly those serving the public. These have led to improved sanitation practices and include higher cleaning standards, sanitizing of hands, sanitizing of dishes and other kitchen wares, and hygiene programs and training for employees. Continue reading
Overall, the U.S. economy is showing improvement in employment, construction, and manufacturing. All of these factors help drive sales of professional cleaning products and make end users of these products slightly less price sensitive than during recessionary periods. However, in education, the emphasis is on steadyContinue reading
Several European Union (EU) regulations are impacting the market for janitorial cleaning products, most prominently Registration, Evaluation, Authorization and Restriction of Chemicals (REACH), aimed at improving the protection of human health and the environment from the risks posed by chemicals, Classification, Labeling and Packaging (CLP), adopted to clearly communicate to workers and consumers the hazards of chemicals through classification and labeling, and the Globally Harmonized System of Classification and Labeling of Chemicals (GHS), which went into effect in 2015, repealing Directive 67/548/EEC, for the classification, packaging, and labeling of dangerous substances.Continue reading
Staples, Staples Advantage, Office Depot, Office Max, and others have become a rapidly expanding channel of distribution of janitorial cleaning chemicals to professionals in the away-from-home market. Office buildings and other small, independent commercial end users often take advantage of the convenience of getting their cleaning supplies along with paper products, coffee and break room supplies, and other office supply needs from such retailers. Kline has recently completed the latest edition of its venerable Janitorial and Housekeeping Cleaning Products USA study, which covers the market from 2015 to 2017 and is based on over 1,000 end user surveys. The findings are surprising.Continue reading