IMAGE SOURCE: Cosmoprof North Americ

Discovering Beauty at Cosmoprof North America

The American dream was alive and well at the 14th annual edition of Cosmoprof North America, which teemed with entrepreneurship, diversity, and innovation at the Mandalay Bay Convention Center in Las Vegas, NV, last month. The trade show kicked off with a “Beauty Pitch” event, where entrepreneur finalists from all sectors of the beauty industry pitched their ideas “Shark Tank”-style to celebrity judges, national retailers, and editors. This year’s winners were Sunlights Balayage, maker of “The Balay Box” (an educational balayage kit), and P3 Pure, marketer of Primal Pit Paste all-natural organic deodorants.

The floor layout has been revamped to add more curated discovery zones. Discover Green is a new section for companies with a green or natural positioning and featured brands like Haconut, Jurlique, and EQ. The Emerging Beauty section is open exclusively to first-time exhibitors and housed an interesting array of independent beauty newcomers.Continue reading

in-cosmetics 2015

Personal Care Ingredients Mix to Delight Consumers’ Senses at this Year’s in-cosmetics

The world’s leading personal care ingredients tradeshow, in-cosmetics, held this year in sunny Barcelona, has once again brought together an immense

number of ingredient suppliers and marketing specialists to showcase the novelties offered by their businesses.

While some novel ingredients were introduced at the show, this year is rather signified by new end product concepts and formulations with the existing ingredients. Textures, softness, smoothness, comfort, and consumer needs were touted by many marketers and the word “sensory” permeated a variety of marketing campaigns.Continue reading

L’Oréal’s Acquisition of Carol’s Daughter Underlines the Timeliness of Kline’s Research on Ethnic Market

L’Oréal’s Acquisition of Carol’s Daughter Underlines the Timeliness of Kline’s Research on Ethnic Market

L’Oréal’s announcement yesterday on October 20, 2014 regarding its agreement to acquire Carol’s Daughter, a multicultural naturally-inspired brand that emerged during the 1990s, underlines the timeliness of the research contained in our Multicultural Beauty and Grooming Products: U.S. Market Analysis and Opportunities, which will be published very shortly.  For more insights, view our recent press release The Promising Ethnic Beauty Market Gives Way to Intensified Competition.Continue reading

Beauty for a Multicultural Nation

Beauty for a Multicultural Nation

As the United States is becoming more of a multicultural and mixed nation, where the Hispanic, Black, Asian, and multicultural populations are collectively growing two-to-three times the rate of the White population, the country is projected to become a majority-minority nation within the next 30 years, according to data from the U.S. Census Bureau. With the explosive growth of various ethnic groups, marketers are now competing from both ends of the spectrum for a share of the ethnic consumer’s pocketbook.

There are marketers who had historically targeted their products exclusively to specific ethnicities. Some, like Carol’s Daughter, are now positioning away from being an exclusively ethnic brand to target a broader audience. Concurrently, mainstream brands continue to develop tactics to capture a growing percentage of the ethnic personal care market.Continue reading

A Beautiful Partnership: Enchanted Life and Kline & Company

A Beautiful Partnership: Enchanted Life and Kline & Company

Purchase, Learn, and Share … A One-stop Site That Goes Beyond Beauty

What is beauty? It is very subjective and often its definition varies from country to country and culture to culture. In an exciting new partnership, Kline & Company and Enchanted Life, recognizing that the world of beauty isn’t just black and white, have partnered together to maximize customer satisfaction. Enchanted Life’s one-stop website for beauty and lifestyle needs targets multicultural demographic groups in the United States. By joining forces with Kline, it will be able to tap into Kline’s long-respected personal care market research portfolio. Embarking upon its first partnership with an e-commerce beauty site, Kline will benefit from valuable insights into this highly promising market.Continue reading

Embrace the Beauty of Diversity: Celebrating Black History Month

Embrace the Beauty of Diversity: Celebrating Black History Month

In conjunction with Black History Month, we reflect on all that it means. We remember the brave men and women who stood up for what was right—Dr. Carter Woodson, Rosa Parks, Sojourner Truth, Dr. Martin Luther King Jr, and countless more. We can all agree that the United States is a melting pot. To that end, demographically, Hispanic, African-American, Asian, Indian, and other people of color already account for over one-third of the U.S. population—and their spending power is rising fast, as well. According to the U.S. Census data, the Asian population, for example, has the highest annual household spending in the United States, seeing over 43% growth since 2000.Continue reading

Kline’s Cosmetics & Toiletries

50 Years Old and Still Looking Fabulous – Kline’s Cosmetics & Toiletries USA Study Celebrates a Golden Jubilee

Celebrating half a century of authoritative personal care market insights in the United States, we are further expanding our  Cosmetics & Toiletries USA research with an enhanced database yielding even greater flexibility to users. With a granularity extending to consumer insights, an assessment of the ever-growing naturals trend, male grooming segment, and professional segments of skin, hair, nail care, and aesthetics markets, Kline’s five-decade-old vigor remains unabated.

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