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After outstanding double-digit growth in 2020, the home fragrances market is poised to continue outpacing its pre-pandemic performance, with all-channel retail sales anticipated to maintain strong growth in 2021, according to Kline’s recently published Home Fragrances USA. Candles will be
The pandemic ignited a renaissance for the home fragrance industry as consumers acquired a new appreciation for home scent while spending more time in their
For a product to be considered a clean-label one, ingredients are the main consideration. There are no current scientific, legal, or regulatory definitions for clean-label ingredients. However, three
Despite the COVID-19 crisis, declining GDP rates, and tremendous political turbulence plaguing the country, the natural segment of the Brazilian beauty industry grew at 10% in 2020, on par with 2019 levels.
As consumers pay an increasing amount of attention to health and well-being, they also focus on “clean” or “green” labels. The specific definition of “clean” is still open to various interpretations from
As the world first entered coronavirus-related shutdowns in March 2020, natural beauty brands were suddenly tasked with offering two important points of differentiation: authenticity and the ability to pivot. While conventional brands indeed managed to navigate the pandemic, indies were
While 2020 saw significant market changes and shifts due to the coronavirus pandemic, one trend remained constant: The market for clean and natural products continued to advance. Claims
During 2020, virtually every industry and every aspect of how we live, work, and communicate was thrown into disarray due to the COVID-19 pandemic. The
In this new episode, Kline’s experts—Karen Doskow, Director of Consumer Products, and Laura Mahecha, Industry Manager of Healthcare—talk about the various facets of wellness, drawing upon insights from our collection
Intimate beauty was deemed a trend poised to shape the cosmetics and personal care industry this year. Now, with the unprecedented COVID-19 outbreak, consumers have prioritized essential items such as hand sanitizers, body cleansing products, and
