As we gear up to begin our research for the 45th edition of our flagship Cosmetics and Toiletries USA report, we take note of some of the key trends sweeping the industry. These include wellness-positioned offerings, the rise of niche products, and retail expansion to accommodate more products and offer new shopping experiences.Continue reading
Last Friday, Nordstrom expanded its footprint in the Big Apple, debuting a flagship location with emphasis on products from emerging designers and exclusive, limited-time collaborations. The seven-level store, located at 57th& Broadway, is the retailer’s latest effort to offer a thoughtfully curated assortment of products spanning apparel, shoes, and beauty. The space is immersed in botanical décor and touch-screen kiosks to help shoppers navigate between floors, creating a museum-like experience.
While the new store features a retro sneaker boutique in partnership with Nike, several restaurants, and a stylist lounge, it is clear that the retailer is betting big on beauty, despite stalled growth of these products through department stores in recent years, as indicated in Kline’s Cosmetics & Toiletries USA report.Continue reading
As a plant, cannabis and cannabidiol (CBD) benefit from the healthy halo effect of being natural and “good for you,” which plays well into overarching consumer demand for natural and health-conscious products. CBD has already started to impact several consumer markets, including health and wellness, and food and beverages.Continue reading
The number of consumers suffering from sleeping disorders continues to grow, and quality sleep is a major issue for many Americans. In fact 75.0% of surveyed consumers indicate they have trouble falling asleep. Many use OTC sleep aids, combination OTC pain relievers and sleep aids, natural and herbal remedies, or sleep devices, such as smart watches and sleep tracking apps which posted 50% sales growth to help them sleep. These market segments however, are growing at very different rates. For example, sales of OTC sleep aids like Unisom, ZzzQuil, and Simply Sleep expanded by 3.4%. In contrast, sales of natural and herbal sleep aids that contain melatonin or valerian rose 18.0%, and sleep devices grew over 50.0%, as per Kline’s Sleep Aids study. Continue reading
Cannabis has been popping up as the “it” ingredient everywhere, from skin creams to pain relievers and now food and beverages. The food & beverage industry in the United States is on the verge of crossing a new threshold due to changing consumer perceptions and the growing acceptance of CBD, combined with substantial investments being made in this market by private equity firms, start-ups, and leading beverage companies alike.
As a plant, cannabis benefits from the halo effect of being natural and “good for you,” which plays well into overarching consumer demand for natural and health-conscious products. CBD has already started to impact other consumer packaged goods industries, including the beauty and personal care and nonprescription drug markets.Continue reading
With a multitude of new brands entering the beauty space, some indie brands are beginning to recognize underserved gaps in the market. These innovative brands target segments such as intimate beauty or take advantage of the growing acceptance of cannabis products to stand out from traditional marketers. Still, brands are discovering that these topics remain slightly controversial and strive to promote conversations regarding the trends.Continue reading
There is much hype surrounding consumer-use cannabidiol (CBD) for health and wellness. There are hundreds of companies marketing tons of products; however, there is little consumer education or advertising, along with very nebulous claims, if any, about what the products will do for those who take them. There is even less information on dosage recommendations or clear labeling to help consumers understand how much CBD is actually contained in oral drops, tinctures, gummies, and other popular forms. In short, there’s lot of buzz surrounding this ingredient but little substance.Continue reading
There is growing awareness of the connection between probiotics and immunity. Studies show that bacteria found in probiotics assist in the maturation of immune cells and helps reduce undesirable bacteria in the body. More probiotics with immune-boosting claims are entering the category. Research continues to drive interest in probiotics and improved health. Continue reading
Buzz around the “it” ingredient of 2018 continues into 2019, as negative perception continues to dwindle. Cannabis has taken over the wellness trend in all categories, including food and beverages, supplements, and personal care products. Our upcoming Cannabis Beauty: U.S. Market Analysis and Opportunities report dives deep into the regulatory status and key trends and product launches with the ingredient. The report breaks down the market by product category and competitor landscape while painting a detailed picture of the retail landscape.Continue reading
A brief overview of our speech and participation at CEW’s The Future of Cannabis in Beauty event
Behind the ornate and historic doors of the Jonathan Club in Los Angeles, Naira Aslanian, Kline expert on CBD, kicked off the CEW Future of Cannabis in Beauty event by setting the scene of the current CBD landscape pertaining to beauty and personal care. She touched upon the market size, current regulatory and competitive landscape, and the segment’s key growth inhibitors while making growth projections for the next five years, based on our recently published Consumer CBD Products: U.S. Market Analysis and Opportunities.Continue reading