Industrial Surfactants: Multi-regional Market Analysis and Opportunities

Industrial Surfactants: Multi-regional Market Analysis and Opportunities

Base Year: 2015
China - Published November 2016
Europe - Published July 2016
United States - Published August 2016
Forecasts to 2020
Regional Coverage: China, Europe, United States

Cleaning applications, consisting of notably laundry detergents and fabric softeners, and personal care applications represent about two-thirds of the global consumption of surfactants. The remaining one-third is scattered among a number of industrial applications, such as food, paints and coatings, crop protection, and oil and gas. This report focuses on these industrial applications often offering strong growth opportunities, but also driven by complex, application-related drivers, whose identification is key for building a successful, targeted business strategy.

This report helps subscribers to:

  • Assess regional consumption of surfactants in each application and by product type
  • Understand performance requirements from different end-use applications, and how they are being met
  • Determine key surfactants used in each application and find out if substitution is occurring
  • Identify the leading suppliers for different surfactants by region and application
  • Understand the key growth drivers and restraints in different end-use segments
  • Evaluate the growth potential for surfactants and market opportunities

Report Contents


Executive Summary

  • An Overview of Key Findings

End-use Analysis
For each application covered (Table 1), the following information is provided:

  • Market overview
    − Market sizing, key trends, key players
    − Regulatory overview
  • Product overview
    − Grades and prices
    − Levels of use
  • Market sizing
    − Estimated consumption volume/value by product type
  • Competitive landscape
    − Industry structure
    − Supplier market share
    − Porter’s Five Forces
  • Appraisal and outlook
    − Growth drivers and constraints

Product Analysis
For each major surfactant class covered (Table 2), the following information is provided:

  • Estimated consumption in volume and value by end use
  • Supplier market shares
  • Five-year forecast and rationale

Supplier Profiles
Detailed profiles of 10 leading and niche local manufacturers of surfactants are provided, including the following information:

  • Overview
  • Surfactants sales
  • Grades
  • Capacities
  • Raw materials
  • Sales and marketing
  • Technical capabilities
  • Outlook
Table 1: End-use Applications Included
within the Scope
Crop protection
Metalworking fluids
Oil and gas
Paints and coatings
Synthetic latex polymers
Minor end-uses
Table 2: Surfactants Included within the Scope
Surfactants class Surfactant
Amphoterics Amphoacetates
Alkyl amido betaines
Anionics Acyl isethionates
Alkyl aryl sulphonates
Alkyl ether sulphates
Alkyl suphates
Fatty acid soaps
Phosphate esters
Cationics Quaternary ammonium compounds
Ester quats
Nonionics Alkalonamides
Alkyl polyglucosides
Amine oxides
Esters emulsifiers
Fatty alcohol ethoxylates
Fatty amine ethoxylates
Lower alcohol ethoxylates
Polyalkylene glycols

Scope & Benefits

Industrial Surfactants provides a detailed independent appraisal of the three key global (China, Europe, and the United States) markets including current and forecast demand by major product and end-use industry, product grades and prices, applications, distribution channels, supplier sales, and technical and market trends. This program comes as two key deliverables: a detailed report for each of the regions considered providing a comprehensive quantitative and qualitative analysis of each market and a fully interactive database for customization with the data.

  • Consumption of key surfactants by end-use application and region
  • Detailed demand analysis of surfactants by enduse market and region
  • Supplier sales by surfactant, application, and region
  • Average market pricing
  • Forecast consumption of surfactants through 2020

This report assists surfactants suppliers in identifying opportunities within the global industrial surfactants market. It also serves as an invaluable tool in the strategic planning process. This report series provides subscribers with:

  • Identification of key growth potential by surfactant, application, and geography to enable development of targeted sales and marketing strategies
  • An appraisal of market trends, supply, and demand drivers enabling subscribers to position their polymers to maximize trends within the market
  • Competitive intelligence for use in benchmarking
  • Forecasting scenarios from which to base solid strategic business plans
  • A tool to develop market-entry and market expansion strategies


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