Amalgam Trend Spotting by Kline - Sun Care Products by Professional Skin Care Brands Shine Bright
PARSIPPANY, NJ, May 16, 2018 - Several professional skin care brands have products ranked among the top 100 sunscreen items in March 2018 reveals Amalgam, a new service by Kline. EltaMD is a key performer in the sun care space with its UV Daily Broad-Spectrum SPF 40 and UV Clear Broad-Spectrum SPF 46 in the number two and three spots, respectively. Sun care products from brands like Colorescience, Dermalogica, Murad, Dr. Dennis Gross Skin Care, and SkinCeuticals also appear, including SkinCeuticals Physical Fusion UV Defense SPF 50 and Dermalogica Solar Defense Booster SPF 50. In March 2018, all of these products improve their rankings in the sun care segment compared to the month prior, with the exception of EltaMD’s UV Daily Broad-Spectrum SPF 40, which remains in the number two position for the third consecutive month.
Professional skin care brands are also climbing the ranks in the mask segment, as SkinCeuticals Clarifying Clay Masque, Epicuren Discovery’s Green Tea & Seaweed Soothing Mask, PCA Skin’s Purifying Mask, and Murad Hydro-Glow Aqua Peel jump 30, 80, 197, and 89 spots, respectively, in March 2018.
Sunscreens and SPF-based sun care are among the most dynamic and fastest-growing products in the U.S. professional skin care market in 2017. Kline’s annual U.S. Professional Skin Care Market report reveals that sales of take-home sun care products advance 7.7% in 2017, mainly driven by the growing demand for sun protection as marketers, physicians, and aestheticians increasingly push the use of daily SPF. The market sees a significant number of new product launches that also drives this growth, with new sun care introductions from marketers like Alastin, Epionce, HydroPeptide, Image Skincare, Murad, and Senté.
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Based on the continuous collection, aggregation, and blending of data from approximately 20 leading retailer websites, this new interactive online service uses a proprietary algorithm to score beauty products based on their ranking among best-selling product listings, customer ratings, prevalence, and duration on the charts. For more details, visit AMALGAM.
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