
Curl Care Sales Jump as Consumers Transition to Natural Hairstyles
As styles have evolved to embrace the curly look, the demand for curl care products has been on the rise in salons. In fact, according to Kline PRO, curl care was the only segment in the United States to experience double-digit growth during the Q1–Q3 2022 reporting period.
Professional Skin Care: Emerging Developments in Europe and the United States
Mergers and acquisitions are continuing to consolidate the global professional skin care landscape, particularly in the dynamic medical care providers channel. Some of the most noteworthy deals that marked recent years were L’Oréal’s acquisition of SkinBetter Science, strengthening its position in the physician segment, and Galderma’s acquisition of Alastin, helping to piggyback the brand with its cornerstone base of injectables.
Kline’s Top Chemicals Content of 2022
The effects of COVID-19 continued to shift the chemicals & materials industry, with some markets benefiting from the pandemic and others still taking hits. We reported on those developments — in addition to conducting our market research reports and consulting projects — via an array of content in 2022. Here’s the most popular:
How A Brand-New Hair Trend Is Boosting the Specialty Actives Market
The personal care market is continuing to dynamically evolve – and see an increase in personal care active ingredients demand — thanks to a new trend called hair skinification.
Kline’s Top Energy Content of 2022
As sustainability continued to steer the energy industry, Kline explored more than a few markets that will receive a boost from the quest for a greener world (natural gas, EVs) – along with some that won’t (PAO, used oil). In addition, we reported on industry shifts caused by the year’s biggest conflict: the Russia-Ukraine war. Here’s a review of our most popular content from the year:
Kline’s Top Agrochemicals Content of 2022
In addition to the various market research reports and consulting projects we conducted in 2022, Kline reported on trends and changes in the agrochemicals market via blogs, webinars, and fact sheets. Here’s a review of our most popular content from the year:
Sustainability Trends: Five Moves for a Greener Supply Chain in Beauty & Wellbeing
The beauty and wellbeing industry continues to take meaningful steps toward a more sustainable future. As consumers have become more conscious about the environmental impact of their shopping decisions, beauty brands and retailers are taking bold steps to make their entire supply chain sustainable. What are some of their notable initiatives?
Kline’s Top Five I&I Content of 2022
Several key dynamics marked the professional cleaning industry in 2022, including the rise of robotics and automation, increasing demand for green cleaning, a rapid shift toward purchasing products through online sites and directly from chemical manufacturers, and labor shortages. Price increases and protocols calling for frequent cleaning have helped boost sales, despite the waning volume consumption of cleaning products.
Kline’s Top 10 Beauty Content of 2022
The beauty industry had another banner year in 2022. The professional beauty sector saw a rise in demand as consumers turned to professionals for their expertise more frequently. Foot traffic rebounded both in stores and salons, while brands increasingly accelerated omnichannel adoption. TikTok was increasingly adopted as a core marketing tactic, creating a path to success for many beauty products that went viral. Meanwhile, acquisitions continued to reshape the competitive landscape. Some of the most notable deals that we accurately predicted in our research are P&G’s acquisition of Ilia Beauty and Tula Skincare as well as Bansk Group‘s acquisition of a majority stake in amika:.
Why Clean Beauty Claims Are No Longer Enough to Draw Consumer Purchases
The clean beauty market is one of the fastest-growing segments in beauty. According to our soon-to-be-published Natural and Clean Beauty Regional Series report, the U.S. market grew almost 10% in 2022 and is expected to continue its strong trajectory in the future. However, as the market becomes more and more saturated with numerous brands to choose from, consumers shifted their attention to product efficacy. So, how are key, clean beauty players rising above this challenge to stand out from the crowd?