Published: April 2013
Base Year: 2011
Regional Coverage: Asia, Europe, Americas, Africa and the Middle, East
Lubricants for Motorcycles, Scooters, and Mopeds: Global Market Analysis and Opportunities is
part of a series of new reports offered by Kline focusing on the two-wheeler lubricants industry.
The market for motorcycles, scooters, and mopeds is expected to reach an estimated 700 million
units worldwide by 2016. Most of this growth is expected to come from the developing nations in
Asia, Latin America, and Africa who use their two-wheelers as a basic mode of transportation.
Rising economic growth, lack of public transportation, poor road infrastructure, fuel
efficiency/mileage, lower emissions, and growth in young population will be the leading drivers for
this significant uptick in demand.
On the lubrication front, countries are changing from using 2T oils to 4T oils in order to meet
emission standards. Due to the same reason, the viscosity grades of oils used in two-wheelers is
getting lighter as changes in engine technology are introduced.
Against this backdrop, our research explores market opportunities for two-wheeler lubricants,
addressing such questions as:
- What is the global market for two-wheeler lubricants by region, leading country, and product
- How is the market segmented by type of two-wheeler? What are the unique product
requirements, challenges, and trends in each segment?
- What is the potential market for high performance two-wheeler lubricants in different regions?
- What are the opportunities, if any, for environment-friendly biodegradable lubricants?
- Who are the key two-wheeler OEMs and their leading lubricant suppliers?
- What are the opportunities and threats in the marketplace for lubricant marketers?
|TABLE OF CONTENTS
This provides a short overview of key findings
Two-wheeler Market Overview
Two-wheeler population by region and key countries
Two-wheeler production by region and key countries
Two-wheeler sales by key countries
Two-wheeler population forecast by region and by key
Trends in key regions
Lubricants Market Overview
- Global two-wheeler lubricants demand by product
(engine oil, fork oil, suspension oil, and grease)
- Lubricants demand by region and key country
- Overall and regional synthetic lubricants penetration
- Factory-fill demand by region
- Global two-wheeler lubricants suppliers market position
Rest of the World
Each of the country profiles from section 5 to section 7 is analyzed
in detail with respect to:
Regional macroeconomic characteristics and outlook
Government regulation regarding two-wheeler emission
Two-wheeler population trend and forecast
Two-wheeler sales and production
Leading manufacturers of two-wheelers
Lubricants demand by product
Synthetic products penetration
Analysis of retail and installed channels
Advertising and promotional activities
Appraisal and opportunities
Current and projected market for two-wheeler lubricants
Market opportunities and threats
Lubricants for Motorcycles, Scooters, and Mopeds: Global Market Analysis and Opportunities provides a detailed
independent appraisal of this fast-moving and growing market, including current and forecast demand by lubricant
type, leading countries, and regions.
We cover lubricant consumption for two-wheelers in the emerging world, as well as in the developed nations
including countries like the United States, Japan, and Germany, where two-wheelers are primarily used as pleasure
or recreational vehicles. However, growing prices of fuel and cost effectiveness of two-wheelers has led to a surge
in demand for these vehicles in the industrialized nations as well.
Within the two-wheeler segment, motorcycles are expected to achieve the most significant growth. The global
market for two-wheelers is large, competitive, and highly fragmented. Key participants include such
national/regional players as Bajaj Auto Limited, China Jialing Industrial Co. Ltd., Chongquing Lifan Hongda Industry,
and TVS. Multinationals include BMW, Buell, Honda, Ducati, Kawasaki, Yamaha, Suzuki, Piaggio, Harley-Davidson,
Triumph, and others.
Lubricant products covered include chain oils, engine oils, and final drive oils.
The base year for the study is 2011, and the study includes forecasts to the year 2016.
This report assists lubricant suppliers in identifying opportunities within the global two-wheeler market. It also
serves as an invaluable tool in the strategic planning process.
The report provides subscribers with:
- A reliable and independent assessment of the market, enabling each subscriber to understand the key dynamics
in which this industry operates
- An assessment of key market segments in terms of their unique requirements, purchasing criteria, distribution
networks, challenges for doing business, and opportunities to assist with marketing and sales strategies
- Understanding regarding current and future regulatory trends and the resultant impact on OEM requirements
on product performance to assist product development and product differentiation
- An appraisal of government policy, market trends and supply and demand drivers, enabling subscribers to
position themselves or develop new products to capitalize on these trends
- Competitive intelligence for use in benchmarking and identifying best practices in the industry
Kline is unmatched in our ability to gather hard-to-get market and competitive intelligence with a high degree of
confidence. Kline's market analysis approach places the principal emphasis on primary research techniques to
ensure that the foundation of business intelligence and insight is accurate, current, and reliable.
During the course of field research, Kline's professional staff of industry experts conducted in-depth discussions and
personal interviews with a wide range of knowledgeable industry participants and opinion leaders, including twowheeler
manufacturers, lubricant suppliers, distributors, and pertinent government agencies and trade associations.
These discussions are focused on understanding current lubricant usage practices, typical product specifications and
performance requirements, product preferences, unmet needs by for different market segments, market strategies
followed by leading suppliers, and industry outlook.
This approach has proven to be the most effective and reliable approach to obtaining accurate market data,
capturing expert insights, and identifying business opportunities.
Primary research represents the bulk of our research efforts, supplemented by secondary research drawn from a
review of suppliers' product literature and price lists; a search of recent trade and technical literature; and Internet