KlinePULSE Industrial and Institutional Cleaning Trends U.S. 2021 Brochure image Y0902

KlinePULSE Industrial & Institutional Cleaning Industry Trends: Annual Service

Regional Coverage: United States

Published: Monthly through April 2021-March 2022
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To be Published: Monthly through April 2022-March 2023
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Program Highlights

  • Based on Kline's vast database of market size and industry trends
  • Updated with rigorous primary and secondary research
  • Comprehensive coverage of categories and major end-use segments
    • Including sales estimates, forecasts and end user survey response data
    • Updated statistics on number of facilities and occupancy rates
  • Full picture assessment of all distribution channels
  • Emerging industry trends
  • Exclusive subscriber benefits, fresh content published monthly

Publication Schedule

With KlinePULSE, you will receive timely updates on the industry:

  1. Four in-depth reports will provide comprehensive assessments of important business issues
  2. Eight hot topic briefs will provide timely, succinct deliverables that are easily digestible and will help inform business decisions throughout the year

APR 22 MAY 22 JUN 22 JUL 22 AUG 22 SEP 22
Sustainable Cleaning Trends ​Spotlight on Recreational End-Use Segment​ Spotlight on Hospitality End-Use Segment ​Changes in Cleaning and Hygiene Protocols

Spotlight on Retail End-Use Segment Key Trends in Cleaning Wipes​
OCT 22 NOV 22 DEC 22 JAN 23 FEB 23 MAR 23
Supply Chain and Labor Challenges​​​ Shifts in Distribution Channels and E-commerce Technological Impacts on the Professional Cleaning Market Spotlight on Restaurant End-Use Segment Supplier Sales, Share, and Rankings Year in Review and 5-Year Industry Outlook

Executive Presentation*

In-Depth Report
Key Trend Brief
**Exclusive Premium Subscriber Benefit

  • In-Depth Reports x4
  • Key Trend Briefs x8
  • Executive Presentation x1




  • Hard-Surface Cleaning
    • Disinfectants and sanitizers
    • General purpose cleaners
    • Glass cleaners
    • Furniture polish
    • Toilet bowl cleaners
    • Drain cleaners
    • Specialty cleaners
    • Surface cleaning wipes
  • Hand Care
    • Gel hand sanitizers
    • Foam hand soaps
    • Foam hand sanitizers
    • Liquid hand soaps
    • Hand cleaning wipes
    • Bar soaps
    • Industrial heavy duty (pumice/grit) hand soaps
  • Floor Care
    • Floor cleaners
    • Floor strippers
    • Floor waxes
    • Floor spray buffs
    • Wood floor cleaners
  • Air and Odor Control
    • Air and fabric refreshers
    • Deodorizers and odor control products​
  • Carpet Care
    • Shampoo and cleaners
    • Spot removers
    • Deodorizers and anti-static agents
  • Cleaning Wipes
    • Hard surface wet wipes
    • Hand cleaning wet wipes
    • Floor Care (disposable and reusable microfiber mops)
    • Other dry wipers for absorption, dusting, and electronics


  • Direct sales
  • Distributors
    • Jan/san and paper houses
    • Foodservice distributors
    • Medical/surgical distributors
    • General supply distributors
  • Retailers
    • Warehouse clubs
    • Mass merchants/food and grocery stores
    • Home improvement stores
    • Office supply stores
    • Cash and carry outlets
  • Ecommerce
    • Distributor websites
    • Retailer websites
    • Chemical manufacturer websites
    • Independent online retailers such as Amazon
  • Other
    • GPOs
    • Company-owned distribution arm or commissary
    • Textile rental firms


  • Building Service Contractors
    • Contractors/contract cleaners
  • Healthcare
    • Hospitals
    • Assisted living facilities
    • Nursing homes
    • ED/Urgent care
    • Doctors’ and dentists’ offices
    • Ambulatory surgery centers
  • Education
    • Daycare Centers
    • Preschools
    • K-12 schools
    • Colleges and universities
  • Industry
    • Industrial facilities
    • Office buildings
    • Government facilities
  • Lodging establishments
  • Restaurants
    • Fast-casual restaurants
    • Fast-food restaurants
    • Full-service restaurants
  • Retail outlets
  • Other
    • Airports
    • Convention centers
    • Train stations
    • Bus stations/depots
    • Recreational facilities
    • Fitness facilities
    • Spas/salons



  • These reports look at the big picture, delivering key insights, growth drivers, market dynamics, product trends, and the direction in which the industry is headed.
  • Kline’s data is trusted because it is sourced from extensive primary research with both end users, and manufacturers and distributors
  • The studies provide objective information to help inform new product developments, confirm industry trends, benchmark the competition, and inform discussions with key customers.
  • The reports provide full coverage of all distribution channels, including distributors, retailers, e-commerce, direct sales, and other channels.


  • Comprehensive analysis of end-use segments, uncovering opportunities for growth
  • Full analysis of cleaning chemicals and wipes
  • Market trends and new product launches
  • Sales and market share for leading brands and suppliers
  • Understanding end-user preferences
  • Outlook and forecasts


  • Building on our vast database of data and insights from our end-user surveys, Kline conducts in-depth B2B interviews with suppliers, distributors, trade associations, and other industry experts to understand key market shifts, covering:
  • Sales by end-use segment
  • Sales by product type
  • Sales, share, and ranking of major suppliers
  • Year in review and forecasts to 2025


  • Our reports take a deep dive into important topics impacting the industry, such as:
  • Changes in cleaning protocols
  • Sustainability
  • New technologies such as extended-release disinfection.
  • Supply chain and labor challenges
  • Shifts in distribution channels


Our new, easy-to-use online report delivery system lets you access our incisive research in a flexible and time-saving manner.

Time-saving functionalities of KlinePULSE

  • Full portfolio search ability : Powerful, AI-based search functionality that makes it quick and easy to find your content
  • Multiple filters : Deep filtering options by industry, type, content, and publication
  • Easy access to reports : View reports and attachments in-app 
  • Personalized feed : Like, follow, bookmark, share, and flag for review

Subscription Benefits

Subscribers receive a continuous flow of our premium market intelligence content.

  • Validate internal data and assumptions
  • Trusted third-party source
  • Stay abreast of market developments and trends
  • Assess the market and competition
  • Identify opportunities and threats
  • Inform new product developments
  • Evaluate channel diversification opportunities
  • Strategic planning

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